{"id":10608,"date":"2020-02-25T15:29:08","date_gmt":"2020-02-25T20:29:08","guid":{"rendered":"https:\/\/blog.brainstation.io\/?p=10608"},"modified":"2020-11-12T15:25:41","modified_gmt":"2020-11-12T20:25:41","slug":"whats-the-difference-between-growth-marketing-and-brand-marketing","status":"publish","type":"post","link":"https:\/\/brainstation.io\/blog\/whats-the-difference-between-growth-marketing-and-brand-marketing","title":{"rendered":"What\u2019s the Difference Between Growth Marketing and Brand Marketing?"},"content":{"rendered":"

With the breakneck pace of change in the marketing field, it can be difficult for experienced Marketers to stay on top of the latest strategies and methodologies \u2013 let alone outsiders or newbies.<\/span><\/p>\n

With that in mind, we wanted to define and differentiate two key phrases: growth marketing vs. brand marketing.<\/span><\/p>\n

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Become a Digital Marketer in just 12 weeks!<\/p>\n

BrainStation’s Digital Marketing Diploma Program<\/a> is a full-time, 12-week program that equips professionals with the skills and experience to start a new career in marketing.<\/p>\n

Speak to a Learning Advisor<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n

What is Brand Marketing?<\/b><\/h3>\n

As interest in both marketing strategies has been on a steep upswing in recent years, it\u2019s worth taking a look at both brand and growth marketing on their own merits before exploring the differences and relative advantages of both.<\/span><\/p>\n

Brand marketing is focused on, yes, boosting and establishing a company\u2019s brand. The process would start by identifying your brand and asking yourself questions such as these:<\/span><\/p>\n