{"id":11345,"date":"2020-04-29T16:43:18","date_gmt":"2020-04-29T20:43:18","guid":{"rendered":"https:\/\/brainstation.io\/blog\/?p=11345"},"modified":"2021-01-28T15:28:40","modified_gmt":"2021-01-28T20:28:40","slug":"portfolio-highlight-floria-chu","status":"publish","type":"post","link":"https:\/\/brainstation.io\/blog\/portfolio-highlight-floria-chu","title":{"rendered":"Portfolio Highlight: Floria Chu, UX Design"},"content":{"rendered":"\n

Building a strong portfolio<\/a> piece is an essential part of the BrainStation Diploma Program experience and for good reason; when searching for jobs, it\u2019s important to have completed work that showcases your skills and understanding.<\/p>\n\n\n\n

\"\"<\/figure><\/div>\n\n\n\n

We were impressed with the work of Floria Chu<\/a>, a recent graduate of the UX Design Diploma Program, who created a beautiful portfolio<\/a> to showcase her capstone project. We spoke with Chu about her design process and experience as a BrainStation Diploma student. <\/p>\n\n\n\n

Starting a Career in Design <\/h2>\n\n\n\n

Early in her career, Chu knew she had an appreciation for design, but didn\u2019t see herself as having the the skills needed to bring her ideas to life. <\/p>\n\n\n\n

Speaking with other Designers, however, convinced Chu that if she was determined, she could pursue a career in design.<\/p>\n\n\n\n

\u201cI knew I wanted to play a bigger part in creating something that would bring positive impact and joy to others. I spoke to a few UX Designers and Product Designers and one thing they would tell me was that \u2018the eye to design and the heart to create can be developed over time as long as I was passionate to learn and improve.\u2019 It convinced me to put my hands and mind to the test in UX Design.\u201d<\/p>\n\n\n\n

The Concept<\/h2>\n\n\n\n

For her capstone project, Chu created Traflo<\/a>, an app that makes it easier to find and browse travel recommendations from your friends and family.
<\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

Avid travelers will know this problem all too well: You book a much-needed vacation and reach out to your friends and family for recommendations. But then, the weeks before your vacation, you can\u2019t seem to remember any of those suggestions or where you wrote them down\u2026 if you did.
<\/p>\n\n\n\n

Traflo makes it easier to browse recommendations from the people you trust without getting bogged down by countless travel forums and blogs. You can see a full prototype on inVision<\/a>. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u201cI chose to explore this problem space because it is a topic that gets brought up so often in my chats with others. When it comes to traveling, personally, I struggle with planning and building an itinerary; however, I was curious to know if others around me also felt the same,\u201d Chu said.  <\/p>\n\n\n\n

Design Process<\/h2>\n\n\n\n

In planning her design, Chu recognized the importance of focusing on the actual user and dedicating time to research.<\/p>\n\n\n\n

\u201cIt is so easy to get excited and wrapped up in the idea of building something that suits your own needs and desires, but one key lesson that pushed me to grow as a Designer was learning to put myself in the shoes of the users,\u201d she said. <\/p>\n\n\n\n

During user research, Chu found that getting feedback from her target audience wasn\u2019t always easy, but always worth the effort. <\/p>\n\n\n\n

\u201cGathering constructive feedback was tough to receive but it really allowed me to see areas of improvements within the project, and how small tweaks can make an experience 10 times better.\u201d<\/p>\n\n\n\n

\"\"\/<\/figure>\n\n\n\n

After 12 weeks, Chu has a completed app and a stellar portfolio of completed work for her job search, all of which was informed by her BrainStation learning experience.  <\/p>\n\n\n\n

\u201cThere are so many highlights from a short 12-week program, but one of the biggest highlights had to be learning from Educators from different backgrounds and industry experience. They came from different walks of life that allowed myself and fellow classmates to relate to, and the fact they are so passionate in user experience design helped make this intense program that much more enjoyable and exciting.\u201d<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

We spoke with UX Design gradaute Floria Chu about her design process creating Traflo and her experience as a BrainStation Diploma student. <\/p>\n","protected":false},"author":7,"featured_media":11347,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1145,83,157],"tags":[],"yoast_head":"\nPortfolio Highlight: Floria Chu, UX Design | BrainStation\u00ae Blog<\/title>\n<meta name=\"description\" content=\"We spoke with UX Design gradaute Floria Chu about her design process creating Traflo and her experience as a BrainStation Diploma student.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brainstation.io\/blog\/portfolio-highlight-floria-chu\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Portfolio 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