{"id":12744,"date":"2021-03-01T11:52:03","date_gmt":"2021-03-01T16:52:03","guid":{"rendered":"https:\/\/brainstation.io\/blog\/?p=12744"},"modified":"2022-01-12T10:28:13","modified_gmt":"2022-01-12T15:28:13","slug":"the-great-acceleration-digital-skills-in-2021","status":"publish","type":"post","link":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021","title":{"rendered":"The Great Acceleration: Digital Skills"},"content":{"rendered":"\n<p>The unprecedented events of recent years have only magnified the need for companies to embrace a digital-first culture and to prioritize digital transformation efforts.<br><\/p>\n\n\n\n<p>Certainly, it appears the digital acceleration shows no signs of slowing down. BrainStation\u2019s Digital Skills Survey has shown that an overwhelming majority of companies are increasing their digital transformation efforts after already introducing digital elements of their business that didn\u2019t exist just years before.<\/p>\n\n\n\n<p>To find out more about how companies are approaching digital transformation and digital skills training now and into the future, BrainStation gathered leaders from <strong>Peloton, Shopify, KraftHeinz, Snyk, <\/strong>and <strong>Betterment <\/strong>for a panel discussion as part of BrainStation\u2019s Digital Leadership Event Series.<\/p>\n\n\n\n<p>You can watch the recap here:<\/p>\n\n\n<p class=\"has-text-align-center\"><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/516922129\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen=\"\"><\/iframe><\/p>\n\n\n<p><\/p>\n\n\n\n<h2>Forming Digital-First Teams<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Dipti Salopek, VP of People at Snyk said, \u201cAll companies are software companies now. Anything you consider standard retail is now e-commerce. It was going to be the way of the world and COVID just accelerated it.\u201d<\/p>\n\n\n\n<p>Global stay-at-home orders also saw the acceleration of remote work and the growth of international teams.<\/p>\n\n\n\n<p>Brittany Forsyth, Chief Talent Officer at Shopify, spoke to Shopify\u2019s policy for their employees of working \u201cDigital by Default\u201d early in 2020 to allow all team members to work remotely indefinitely moving forward.<\/p>\n\n\n\n<p>\u201cWorking remotely had some challenges but it democratized interactions,\u201d said Salopek. \u201cEvery participant and speaker and the same amount of voice and space, which made their all-hands meetings more engaging and collaborative.\u201d&nbsp;<\/p>\n\n\n\n<p>The panel, however, stressed the importance of gathering the right data \u2013&nbsp;only this way can you identify and leverage the advantages presented by a digital-first work culture.&nbsp;<\/p>\n\n\n\n<p>\u201cYou need to have access to the right data in order to analyze it and make informed decisions,\u201d said Serena Huang, Head of Global People Analytics at Kraft Heinz. \u201cThat is the starting point to know where you\u2019re starting from and then you can understand what skills you need.\u201d<br><\/p>\n\n\n\n<h2>Know the Skills Already On Your Team<\/h2>\n\n\n\n<p>More than ever, companies are now required to innovate to meet changing customer needs at the right time, and to deliver the right solutions.<\/p>\n\n\n\n<p>Tim Brown, VP of Talent at Peloton, learned the importance of pressure-testing their own infrastructure after Peloton saw such hyper-growth in 2020 that it strained their existing supply chain. They now are able to find where their limitations are within the existing structure, and how to then overcome those limitations.<\/p>\n\n\n\n<p>\u201cYou need to be able to get the right data as [your organization] continues to grow,\u201d said Brown. \u201cYou could have 10 great Engineers, but if you don\u2019t have a good Designer, all the work the Engineers did won\u2019t translate to your customer.\u201d<\/p>\n\n\n\n<p>BrainStation\u2019s Digital Skills Survey shows that a key trend among respondents was that they felt their organization would be more successful with more data skills. What many companies fail to recognize, however, is that they often already have the skill sets they\u2019re hiring for within their organization in unsuspecting positions.<\/p>\n\n\n\n<p>Most companies can\u2019t answer simple questions like how many people know Python really well. They may know how many Data Scientists they have; but your best Python knowledge-holder may work in finance,\u201d Huang noted.&nbsp;<\/p>\n\n\n\n<p>Once you know the scale of abilities already within your teams, you can create meaningful employee engagement opportunities by pairing a person\u2019s skill set with their unique professional development goals. You can also look past technical competencies to find other ways that employees can add value to their team, including what Huang called \u2018leadership skills,\u2019 or soft skills, that are often developed in previous experiences.<\/p>\n\n\n\n<p>\u201cLearning agility seems to be an indicator of success compared to most other skills,\u201d said Salopek. \u201cThe ability to step out of your comfort zone to try something new, and having the confidence to fail is a sought after skill to support digital transformation, especially for existing and emerging leaders.\u201d<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2>Learn Today to Lead Tomorrow<\/h2>\n\n\n\n<p>75 percent of executives who responded to the survey said they believe digital skills training would make them more successful.<\/p>\n\n\n\n<p>Susan Justus, Senior Director and Head of Talent Development at Betterment, has been piloting a number of initiatives using design thinking that are geared towards emerging leaders and managers to keep learning.<\/p>\n\n\n\n<p>\u201cWe believe in knowledge sharing,\u201d said Justus.\u201cWe had the data analytics team present to other teams on how to better work with data analytics as not everyone thinks from an analytics mindset.\u201d<\/p>\n\n\n\n<p>Looking inward to create these learning opportunities provides insight for the hiring process when needing to source skills from outside your organization.<\/p>\n\n\n\n<p>\u201cWhen hiring teams, you have to look at the skills but also the competency,\u201d said Brown. \u201cHow long would it take someone to learn the skills versus to bring someone on.\u201d&nbsp;<\/p>\n\n\n\n<p>Huang agreed: \u201cYou need to find the right skills before you find the right talent. Be clear on the skills you need for your company to succeed.\u201d<\/p>\n\n\n\n<p>The Digital Skills Survey found that there are a number of emerging roles that can have a big impact on organizational growth, which employees can land by upskilling in key areas. These include: Artificial Intelligence Specialist, Experience Designer, Product Owner, Site Reliability Engineer, Cybersecurity Specialist, and Big Data Developer.<\/p>\n\n\n\n<p>\u201cAnything related and obliquely related to software development, including UX and product design, is going to be in demand for the foreseeable future,\u201d Salopek added.<\/p>\n\n\n\n<p>Marketing and Development are also the two disciplines that organizations are planning to hire the most in 2021, leaving lots of opportunities for those looking to enter the tech sector.<\/p>\n\n\n\n<p>Huang noted that while creating opportunities is good, creating the culture and space for employees to take advantage of the initiatives is imperative. \u201cA lot of people are also struggling to find time to learn because they feel very busy,\u201d she said. \u201cHow can learning be part of the workday and to create a culture that motivates learning, and having X percentage of time devoted to failing and learning from it if it doesn&#8217;t succeed.\u201d<\/p>\n\n\n\n<p>Justus added, \u201cA lot of people are experiencing a different challenge with their home or work situation and are looking to find ways to meet people where they are to keep a growth mindset at the forefront.\u201d<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>The one constant the panelists know for sure is to continue expecting the unexpected. <\/p>\n\n\n\n<p>People who develop digital agility and continue future-proofing their skills will be well-positioned for long term success throughout their professional journeys.<\/p>\n\n\n\n<p>Ready to learn new digital skills? <a href=\"https:\/\/brainstation.io\/book-call\">Book a call with a Learning Advisor<\/a>.<\/p>\n\n\n\n<p><em>(This article was last updated in January 2022.)<\/em><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Check out a recap of The Great Acceleration: Digital Skills in 2021 panel discussion \u2013 the latest panel in BrainStation\u2019s Digital Leadership Event Series.<\/p>\n","protected":false},"author":123,"featured_media":12745,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[533,160,1019,281],"tags":[238,195,1020,285],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Great Acceleration: Digital Skills | BrainStation\u00ae Blog<\/title>\n<meta name=\"description\" content=\"BrainStation&#039;s Great Acceleration panel discussion gathered leaders from Peloton, Shopify, and KraftHeinz to discuss top needed digital skills.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Great Acceleration: Digital Skills | BrainStation\u00ae Blog\" \/>\n<meta property=\"og:description\" content=\"BrainStation&#039;s Great Acceleration panel discussion gathered leaders from Peloton, Shopify, and KraftHeinz to discuss top needed digital skills.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021\" \/>\n<meta property=\"og:site_name\" content=\"BrainStation\u00ae Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-01T16:52:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-12T15:28:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2021\/02\/26185514\/Digital-Skills-2021-blog.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2320\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emily Peck\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brainstation.io\/blog\/#website\",\"url\":\"https:\/\/brainstation.io\/blog\/\",\"name\":\"BrainStation\u00ae Blog\",\"description\":\"The Digital Learning Company\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brainstation.io\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#primaryimage\",\"url\":\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2021\/02\/26185514\/Digital-Skills-2021-blog.jpg\",\"contentUrl\":\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2021\/02\/26185514\/Digital-Skills-2021-blog.jpg\",\"width\":2320,\"height\":800,\"caption\":\"Open laptop next to a mug on a table\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#webpage\",\"url\":\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021\",\"name\":\"The Great Acceleration: Digital Skills | BrainStation\u00ae Blog\",\"isPartOf\":{\"@id\":\"https:\/\/brainstation.io\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#primaryimage\"},\"datePublished\":\"2021-03-01T16:52:03+00:00\",\"dateModified\":\"2022-01-12T15:28:13+00:00\",\"author\":{\"@id\":\"https:\/\/brainstation.io\/blog\/#\/schema\/person\/def5a28d107b78fbbb2eda040cdaccd3\"},\"description\":\"BrainStation's Great Acceleration panel discussion gathered leaders from Peloton, Shopify, and KraftHeinz to discuss top needed digital skills.\",\"breadcrumb\":{\"@id\":\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/brainstation.io\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Great Acceleration: Digital Skills\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/brainstation.io\/blog\/#\/schema\/person\/def5a28d107b78fbbb2eda040cdaccd3\",\"name\":\"Emily Peck\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/brainstation.io\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8faa0efa70ea91e762ee51dfb46b8b52?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8faa0efa70ea91e762ee51dfb46b8b52?s=96&d=mm&r=g\",\"caption\":\"Emily Peck\"},\"url\":\"https:\/\/brainstation.io\/blog\/author\/epeck\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Great Acceleration: Digital Skills | BrainStation\u00ae Blog","description":"BrainStation's Great Acceleration panel discussion gathered leaders from Peloton, Shopify, and KraftHeinz to discuss top needed digital skills.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021","og_locale":"en_US","og_type":"article","og_title":"The Great Acceleration: Digital Skills | BrainStation\u00ae Blog","og_description":"BrainStation's Great Acceleration panel discussion gathered leaders from Peloton, Shopify, and KraftHeinz to discuss top needed digital skills.","og_url":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021","og_site_name":"BrainStation\u00ae Blog","article_published_time":"2021-03-01T16:52:03+00:00","article_modified_time":"2022-01-12T15:28:13+00:00","og_image":[{"width":2320,"height":800,"url":"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2021\/02\/26185514\/Digital-Skills-2021-blog.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"Emily Peck","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/brainstation.io\/blog\/#website","url":"https:\/\/brainstation.io\/blog\/","name":"BrainStation\u00ae Blog","description":"The Digital Learning Company","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brainstation.io\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#primaryimage","url":"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2021\/02\/26185514\/Digital-Skills-2021-blog.jpg","contentUrl":"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2021\/02\/26185514\/Digital-Skills-2021-blog.jpg","width":2320,"height":800,"caption":"Open laptop next to a mug on a table"},{"@type":"WebPage","@id":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#webpage","url":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021","name":"The Great Acceleration: Digital Skills | BrainStation\u00ae Blog","isPartOf":{"@id":"https:\/\/brainstation.io\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#primaryimage"},"datePublished":"2021-03-01T16:52:03+00:00","dateModified":"2022-01-12T15:28:13+00:00","author":{"@id":"https:\/\/brainstation.io\/blog\/#\/schema\/person\/def5a28d107b78fbbb2eda040cdaccd3"},"description":"BrainStation's Great Acceleration panel discussion gathered leaders from Peloton, Shopify, and KraftHeinz to discuss top needed digital skills.","breadcrumb":{"@id":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brainstation.io\/blog\/the-great-acceleration-digital-skills-in-2021#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brainstation.io\/blog"},{"@type":"ListItem","position":2,"name":"The Great Acceleration: Digital Skills"}]},{"@type":"Person","@id":"https:\/\/brainstation.io\/blog\/#\/schema\/person\/def5a28d107b78fbbb2eda040cdaccd3","name":"Emily Peck","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/brainstation.io\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/8faa0efa70ea91e762ee51dfb46b8b52?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8faa0efa70ea91e762ee51dfb46b8b52?s=96&d=mm&r=g","caption":"Emily Peck"},"url":"https:\/\/brainstation.io\/blog\/author\/epeck"}]}},"_links":{"self":[{"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/posts\/12744"}],"collection":[{"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/users\/123"}],"replies":[{"embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/comments?post=12744"}],"version-history":[{"count":10,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/posts\/12744\/revisions"}],"predecessor-version":[{"id":12976,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/posts\/12744\/revisions\/12976"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/media\/12745"}],"wp:attachment":[{"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/media?parent=12744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/categories?post=12744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/tags?post=12744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}