{"id":6655,"date":"2018-05-22T16:54:14","date_gmt":"2018-05-22T20:54:14","guid":{"rendered":"https:\/\/blog.brainstation.io\/?p=6655"},"modified":"2020-05-20T15:41:37","modified_gmt":"2020-05-20T19:41:37","slug":"why-im-taking-brainstations-digital-marketing-course-monica","status":"publish","type":"post","link":"https:\/\/brainstation.io\/blog\/why-im-taking-brainstations-digital-marketing-course-monica","title":{"rendered":"Why I&#8217;m Taking BrainStation&#8217;s Digital Marketing Course | Monica"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-6693 alignleft\" src=\"https:\/\/brainstation.io\/blog\/wp-content\/uploads\/2018\/05\/IMG_0642.jpg\" alt=\"\" width=\"142\" height=\"189\" srcset=\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/05\/IMG_0642.jpg 2320w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/05\/IMG_0642-225x300.jpg 225w\" sizes=\"(max-width: 142px) 100vw, 142px\" \/>Monica, a Queen&#8217;s University graduate currently enrolled in BrainStation&#8217;s Digital Marketing course is looking to add a Digital selection of skills to her five years of traditional marketing experience.<\/p>\n<p>Learn why she decided to enroll in BrainStation&#8217;s Digital Marketing course, and how it&#8217;s going to complement her already existing set of traditional marketing experiences.<\/p>\n<p><b>BrainStation: What is your education and career background?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Monica: I graduated from Queen&#8217;s University with my honours in English and quickly went to work in Marketing at Sears Canada. While working at Sears I also completed a Fashion Styling and Coordination certificate at Ryerson. My five years at Sears Canada had a strong focus on traditional marketing, flyer, and print media. I was responsible for product launches and campaigns, promotions, and their integration into various marketing channels, both traditional and digital, yet never fully got a hands-on approach to the digital side.<\/span><\/p>\n<div class=\"lead-grid-container\">\n<div class=\"lead__card\">\n<div class=\"lead__image\"><img decoding=\"async\" class=\"hide--mobile\" src=\"https:\/\/brainstation.io\/blog\/wp-content\/uploads\/2020\/03\/DataMarketing.jpg\" alt=\"Icon\" \/><\/div>\n<div class=\"lead__content\">\n<p id=\"lead__heading\" class=\"heading--4\">Learn marketing skills to boost your career \u2013 from home!<\/p>\n<p class=\"lead__description\">BrainStation offers <a href=\"https:\/\/brainstation.io\/online-live?utm_source=Blog&amp;utm_medium=BlogPost&amp;utm_campaign=blogLead\" target=\"_blank\" rel=\"noopener noreferrer\">Online Live Certificate Courses<\/a> in data, design, development, marketing, and product management. Attend live classes and interact with Instructors and peers from anywhere in the world.<\/p>\n<p id=\"lead__button--margin\"><a id=\"lead__button--hover\" class=\"lead__button\" href=\"https:\/\/brainstation.io\/book-call?utm_source=Blog&amp;utm_medium=BlogPost&amp;utm_campaign=blogLead\" target=\"_blank\" rel=\"noopener noreferrer\">Speak to a Learning Advisor<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><b>What are you up to currently? <\/b><\/p>\n<p><span style=\"font-weight: 400;\">Since Sears went bankrupt in October of last year I have been continuously looking for a job that mirrors my marketing skills. However, with the changing landscape, so much of marketing has a huge focus on digital, something I am not too well versed in. This is why choosing BrainStation to evolve my digital skills is the best option for my reintegration into the workforce.<\/span><\/p>\n<p><b>Which course are you taking with us?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Digital Marketing at the Toronto Campus.<\/span><\/p>\n<p><b>Why are you taking this course? <\/b><\/p>\n<p><span style=\"font-weight: 400;\">Marketing has gone digital, and although I have spent over five years working in the marketing industry, I have yet to cultivate the digital marketing skills that are so important in today&#8217;s workforce. I have struggled trying to match my traditional skills with the digital expansion that I thought it fitting to take a crash course that is hands on and can help me advance my skills.<\/span><\/p>\n<p><b>How did you first hear about BrainStation?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Having lived close to Spadina and King, I would often pass the campus and decided to give it a better look into once I was struggling to find a job.<\/span><\/p>\n<p><b>What aspects of the course are you most interested in?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Working with a local business to use hands-on applied learning is what I am most excited about. Without this type of application it is harder to further grasp how to enforce this in your career. I hope to also meet like minded people to broaden the opportunities I never thought to be available within the marketing sphere.<\/span><\/p>\n<p><b>What gave you the push or sparked your decision to register for the course?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">After being unemployed almost six months and seeing that most of today&#8217;s jobs are being offered to someone who is more digitally inclined, I thought it was only necessary to learn these skills to make myself competitive. Seeing the positive reviews online and the body of work that you produce in the class I think that this is the exact thing I need to jumpstart my career.<\/span><\/p>\n<p><b>Where do you see yourself after completing the course? Is there another course you&#8217;re thinking about taking next?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ideally I can get a job that relies both on the traditional and digital sides of marketing. Would still like to do some product-based marketing while being able to truly navigate the digital world. I have been looking to possibly strengthen my SEO skills, so I may look into that as well once successfully completing the Digital Marketing course.<\/span><\/p>\n<p>Interested in taking our <a href=\"https:\/\/brainstation.io\/course\/online\/digital-marketing\">Digital Marketing course?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How one marketer plans on getting her mojo back.<\/p>\n","protected":false},"author":7,"featured_media":6531,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[169,83],"tags":[384,136,187],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why I&#039;m Taking BrainStation&#039;s Digital Marketing Course | Monica | BrainStation\u00ae Blog<\/title>\n<meta name=\"description\" content=\"Find out how Monica is updating her marketing skills with a part-time Digital Marketing course at the 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