{"id":7090,"date":"2018-07-09T11:57:12","date_gmt":"2018-07-09T15:57:12","guid":{"rendered":"https:\/\/blog.brainstation.io\/?p=7090"},"modified":"2018-07-10T13:40:57","modified_gmt":"2018-07-10T17:40:57","slug":"how-data-obsession-drives-our-strategy","status":"publish","type":"post","link":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy","title":{"rendered":"How Data Obsession Drives Our Strategy"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">One of the questions we get most often is how we manage to stay ahead of the pace of digital change. The answer, in short, is data. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our obsession with data allows us to make informed decisions on just about everything, from the development and refinement of our curriculum to the design of our online learning platform. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s a closer look at how our data keeps us on the cutting edge of digital skills training:<\/span><\/p>\n<h2><b>It Highlights Critical Digital Skills Gaps \u00a0<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Every day, we work to evaluate the relevance of our curriculum. Are we providing the most up-to-date digital skills training? To find out, we compile and analyze national and regional economic data, as well as job market listings from a wide range of career sites like Indeed and Glassdoor (including the number of job listings, the titles most frequently posted, and the amount of time it takes for each position to be filled, among other metrics).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We don\u2019t do this alone. To develop and refine our course content, we work with over 275 Instructors from some of the most innovative companies in the world. Our <\/span><a href=\"https:\/\/brainstation.io\/course\/data-science?utm_source=newsletter&amp;utm_medium=email&amp;utm_campaign=June4_LearntheBrainStationWay\"><span style=\"font-weight: 400;\">Data Science<\/span><\/a><span style=\"font-weight: 400;\"> course, for example, was developed with experts from Slack and Precima to meet <\/span><a href=\"https:\/\/brainstation.io\/blog\/brainstation-accepting-applications-to-data-science-program\/?utm_source=newsletter&amp;utm_medium=email&amp;utm_campaign=June4_LearntheBrainStationWay\"><span style=\"font-weight: 400;\">the rising demand for data skills<\/span><\/a><span style=\"font-weight: 400;\"> in North America.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We also consult with a wide range of advisory boards and hiring partners across industries to find out more about hiring trends and challenges. This includes on-the-job information, such as the usage of industry and job-specific platforms, tools, and programming languages (for this last one we\u2019ll also compares findings with listings on the TIOBE Index). \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For an example of the impact this process can have, look no further than our Web Development courses and programs. Roughly five years ago, we decided to focus on JavaScript and associated frameworks, like React. This wasn\u2019t done on a hunch; the data indicated a decline in relevance for frameworks like Ruby on Rails, and this is what has played out in the years that followed. <\/span><\/p>\n<h2><b>It Guides Our Course Development<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">BrainStation has empowered over 50,000+ professionals around the world with <\/span><a href=\"https:\/\/brainstation.io\/courses?utm_source=newsletter&amp;utm_medium=email&amp;utm_campaign=June4_LearntheBrainStationWay\"><span style=\"font-weight: 400;\">a suite of courses<\/span><\/a><span style=\"font-weight: 400;\"> that cover the entire lifecycle of a digital product. This, however, is constantly changing, with new topics emerging every day.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-large wp-image-7092\" src=\"https:\/\/d1jxdyr49kipv5.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Product-lifecycle-1024x469.png\" alt=\"BrainStation courses and programs\" width=\"1024\" height=\"469\" srcset=\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Product-lifecycle-1024x469.png 1024w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Product-lifecycle-300x138.png 300w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Product-lifecycle-768x352.png 768w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Product-lifecycle-960x440.png 960w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Product-lifecycle.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">One only has to look at the implications of the General Data Protection Regulation in Europe, or the recently updated Web Content Accessibility Guidelines to see how quickly digital requirements can shift. \u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To stay on top of the latest, we\u2019ve developed over 200 learning opportunities, including part-time courses, workshops, and industry events, totalling more than 50,000 custom-built content slides and over 8,000 hours of instruction. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Quantity, however, only goes so far. We create different variations for every course and workshop, testing each one for learning comprehension and student performance. What, for example, is the perfect mix of theory and practice? What do students find the most challenging? Are there elements of the course that isn\u2019t challenging enough? Collecting and analyzing data at different stages of courses, programs, and events, we\u2019re able to constantly gauge the effectiveness of our training offerings, allowing us to make necessary changes and updates when necessary. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The question we keep asking is, \u201cHow can we make this better?\u201d and the data always points us in the right direction. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Which brings us to&#8230;<\/span><\/p>\n<h2><b>It Powers Our Online Learning Platform<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u2018Learn at your own pace\u2019 learning models have their place in digital education, but according to the data, they\u2019re not always the best way to learn new skills. In fact, completion rates for MOOCs and \u2018learn at your own pace\u2019 courses can be as low as 1%. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">After crunching these numbers, we began developing <\/span><a href=\"https:\/\/brainstation.io\/courses#online?utm_source=newsletter&amp;utm_medium=email&amp;utm_campaign=June4_LearntheBrainStationWay\"><span style=\"font-weight: 400;\">Online Live learning<\/span><\/a><span style=\"font-weight: 400;\"> to combine the dynamic, collaborative learning experience in our campuses with the convenience of a \u2018learn at your own pace\u2019 online model.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-large wp-image-7091\" src=\"https:\/\/d1jxdyr49kipv5.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Portal-Peers-1024x648.png\" alt=\"online live learning at brainStation\" width=\"1024\" height=\"648\" srcset=\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Portal-Peers-1024x648.png 1024w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Portal-Peers-300x190.png 300w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Portal-Peers-768x486.png 768w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Portal-Peers-960x608.png 960w, https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/Portal-Peers.png 1118w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The result lets you attend live lectures from the comfort of your home or office, collaborate with other professionals across North America, and get immediate feedback from your Instructors \u2014 just like you would in a BrainStation classroom.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To accomplish this, we compiled usability feedback from alumni, Educators, Instructors, and professionals currently training at BrainStation. We then tracked the pages students viewed the most and compared the two to refine the layout and presentation of course curriculum, as well as the platform\u2019s structure and features. \u00a0<\/span><\/p>\n<h2><b>It Validates Flexible Learning Options<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">We recently introduced flexible learning options to accommodate a wide variety of learning styles and schedules. This wasn\u2019t done just for the sake of introducing new products; after compiling queries, searches, and student surveys, and information from our hiring partners, we recognized there was a need for more part-time learning, and accelerated corporate training options. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the end, data has kept us on the cutting edge, and it will continue to play a key role in our mission to transform education.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><em>Find out more about <a href=\"https:\/\/brainstation.io\/courses#online\">BrainStation courses<\/a>.\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From curriculum development to new flexible learning options \u2013\u00a0It all starts with data. <\/p>\n","protected":false},"author":7,"featured_media":7095,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[343],"tags":[94,516,332,429,517],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Data Obsession Drives Our Strategy | BrainStation\u00ae Blog<\/title>\n<meta name=\"description\" content=\"How do we keep pace with digital change? It all starts with data. Here&#039;s how a data obsession at BrainStation drives our strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Data Obsession Drives Our Strategy | BrainStation\u00ae Blog\" \/>\n<meta property=\"og:description\" content=\"How do we keep pace with digital change? It all starts with data. Here&#039;s how a data obsession at BrainStation drives our strategy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy\" \/>\n<meta property=\"og:site_name\" content=\"BrainStation\u00ae Blog\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-09T15:57:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-07-10T17:40:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/johannes-plenio-262511-unsplash-e1531244432740.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1160\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"BrainStation\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brainstation.io\/blog\/#website\",\"url\":\"https:\/\/brainstation.io\/blog\/\",\"name\":\"BrainStation\u00ae Blog\",\"description\":\"The Digital Learning Company\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brainstation.io\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#primaryimage\",\"url\":\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/johannes-plenio-262511-unsplash-e1531244432740.jpg\",\"contentUrl\":\"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/johannes-plenio-262511-unsplash-e1531244432740.jpg\",\"width\":1160,\"height\":400,\"caption\":\"How BrainStation uses data\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#webpage\",\"url\":\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy\",\"name\":\"How Data Obsession Drives Our Strategy | BrainStation\u00ae Blog\",\"isPartOf\":{\"@id\":\"https:\/\/brainstation.io\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#primaryimage\"},\"datePublished\":\"2018-07-09T15:57:12+00:00\",\"dateModified\":\"2018-07-10T17:40:57+00:00\",\"author\":{\"@id\":\"https:\/\/brainstation.io\/blog\/#\/schema\/person\/9f37983a6c4da6cf5dd422481ac8cf11\"},\"description\":\"How do we keep pace with digital change? It all starts with data. Here's how a data obsession at BrainStation drives our strategy.\",\"breadcrumb\":{\"@id\":\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/brainstation.io\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How Data Obsession Drives Our Strategy\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/brainstation.io\/blog\/#\/schema\/person\/9f37983a6c4da6cf5dd422481ac8cf11\",\"name\":\"BrainStation\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/brainstation.io\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/80c14b8388838ae1453aec36606b232d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/80c14b8388838ae1453aec36606b232d?s=96&d=mm&r=g\",\"caption\":\"BrainStation\"},\"description\":\"BrainStation is a global leader in digital skills training, empowering businesses and brands to succeed in the digital age. Established in 2012, BrainStation has worked with over 250 instructors from the most innovative companies, developing cutting-edge, real-world digital education that has empowered more than 50,000 professionals and some of the largest corporations in the world.\",\"url\":\"https:\/\/brainstation.io\/blog\/author\/brainstation\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How Data Obsession Drives Our Strategy | BrainStation\u00ae Blog","description":"How do we keep pace with digital change? It all starts with data. Here's how a data obsession at BrainStation drives our strategy.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy","og_locale":"en_US","og_type":"article","og_title":"How Data Obsession Drives Our Strategy | BrainStation\u00ae Blog","og_description":"How do we keep pace with digital change? It all starts with data. Here's how a data obsession at BrainStation drives our strategy.","og_url":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy","og_site_name":"BrainStation\u00ae Blog","article_published_time":"2018-07-09T15:57:12+00:00","article_modified_time":"2018-07-10T17:40:57+00:00","og_image":[{"width":1160,"height":400,"url":"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/johannes-plenio-262511-unsplash-e1531244432740.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"BrainStation","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/brainstation.io\/blog\/#website","url":"https:\/\/brainstation.io\/blog\/","name":"BrainStation\u00ae Blog","description":"The Digital Learning Company","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brainstation.io\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#primaryimage","url":"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/johannes-plenio-262511-unsplash-e1531244432740.jpg","contentUrl":"https:\/\/d2re7sjnpekmig.cloudfront.net\/prod\/wp-content\/uploads\/2018\/07\/johannes-plenio-262511-unsplash-e1531244432740.jpg","width":1160,"height":400,"caption":"How BrainStation uses data"},{"@type":"WebPage","@id":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#webpage","url":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy","name":"How Data Obsession Drives Our Strategy | BrainStation\u00ae Blog","isPartOf":{"@id":"https:\/\/brainstation.io\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#primaryimage"},"datePublished":"2018-07-09T15:57:12+00:00","dateModified":"2018-07-10T17:40:57+00:00","author":{"@id":"https:\/\/brainstation.io\/blog\/#\/schema\/person\/9f37983a6c4da6cf5dd422481ac8cf11"},"description":"How do we keep pace with digital change? It all starts with data. Here's how a data obsession at BrainStation drives our strategy.","breadcrumb":{"@id":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brainstation.io\/blog\/how-data-obsession-drives-our-strategy#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brainstation.io\/blog"},{"@type":"ListItem","position":2,"name":"How Data Obsession Drives Our Strategy"}]},{"@type":"Person","@id":"https:\/\/brainstation.io\/blog\/#\/schema\/person\/9f37983a6c4da6cf5dd422481ac8cf11","name":"BrainStation","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/brainstation.io\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/80c14b8388838ae1453aec36606b232d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/80c14b8388838ae1453aec36606b232d?s=96&d=mm&r=g","caption":"BrainStation"},"description":"BrainStation is a global leader in digital skills training, empowering businesses and brands to succeed in the digital age. Established in 2012, BrainStation has worked with over 250 instructors from the most innovative companies, developing cutting-edge, real-world digital education that has empowered more than 50,000 professionals and some of the largest corporations in the world.","url":"https:\/\/brainstation.io\/blog\/author\/brainstation"}]}},"_links":{"self":[{"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/posts\/7090"}],"collection":[{"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/comments?post=7090"}],"version-history":[{"count":2,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/posts\/7090\/revisions"}],"predecessor-version":[{"id":7094,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/posts\/7090\/revisions\/7094"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/media\/7095"}],"wp:attachment":[{"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/media?parent=7090"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/categories?post=7090"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brainstation.io\/blog\/wp-json\/wp\/v2\/tags?post=7090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}