{"id":9349,"date":"2019-07-15T10:05:16","date_gmt":"2019-07-15T14:05:16","guid":{"rendered":"https:\/\/blog.brainstation.io\/?p=9349"},"modified":"2019-07-15T10:06:04","modified_gmt":"2019-07-15T14:06:04","slug":"5-talks-you-wont-want-to-miss-at-design-content","status":"publish","type":"post","link":"https:\/\/brainstation.io\/blog\/5-talks-you-wont-want-to-miss-at-design-content","title":{"rendered":"5 Talks You Won&#8217;t Want to Miss at Design &#038; Content"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The Design &amp; Content conference is kicking off in Vancouver on July 17th, and the three-day conference offers a wide range of workshops and talks from industry leaders.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We picked out five talks you won\u2019t want to miss.\u00a0<\/span><\/p>\n<p><b>You Are Not the Target &#8211; <\/b><span style=\"font-weight: 400;\">Thursday, July 18 at 11:15 a.m.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this talk, Jon Crowley, the Strategy Director at SID LEE, explores the ways a target audience should impact and inform the way marketers and designers work and, more importantly, what they create.\u00a0<\/span><\/p>\n<p><b>Content Strategy as a Methodology &#8211;<\/b><span style=\"font-weight: 400;\"> Friday, July 19 at 9:10 a.m.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rachel Loving, the Content Design Director at Publicis Sapient, looks at the expanding scope of responsibilities for Content Strategists (seen in the rise of jobs like Content Designer, UX Writer, and more), and asks if approaching content strategy as a methodology could unify this mix of content-related practices.\u00a0<\/span><\/p>\n<p><b>Designing Content for Humanitarian Immigration Services &#8211; <\/b><span style=\"font-weight: 400;\">Friday, July 19 at 9:55 a.m<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this talk, Crystal Yan, the Content and Service Designer at the US Digital Service, will provide real-world examples of the impact human-centered design has had on asylum seekers, and offers key insights into how marketers can improve their content and service designs.<\/span><\/p>\n<p><b>Strategic Writing for UX &#8211; <\/b><span style=\"font-weight: 400;\">Friday, July 19 at 10:55 a.m.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Torrey Podmajersky, a UX Writer at Google, explores how UX writing is different from other forms of content, where it fits in, how to measure its impact, and where UX writers fit in the design and development process.\u00a0<\/span><\/p>\n<p><b>Designing Safe Platforms for Marginalized Users &#8211; <\/b><span style=\"font-weight: 400;\">Friday, July 19 at 2:15 a.m.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Morgan Bromell, the founder of Thurst (a dating app for the LGBTQIA+ community), explores\u00a0<\/span><span style=\"font-weight: 400;\">the process of determining what is \u201csafe\u201d and what security means as you develop the structure of a platform, app, product, or service that has marginalized users.\u00a0\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">See BrainStation at <\/span><\/i><a href=\"https:\/\/content.design\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">Design &amp; Content<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">, July 17-19, in Vancouver.\u00a0<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We picked out 5 talks you won&#8217;t want to miss at the Vancouver Design &#038; Content conference.<\/p>\n","protected":false},"author":7,"featured_media":9352,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[160,290,157,681],"tags":[990,111,991,920,71],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Talks You Won&#039;t Want to Miss at Design &amp; Content | BrainStation\u00ae Blog<\/title>\n<meta name=\"description\" content=\"Heading to Design &amp; Content Vancouver? 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