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Panel Discussion

#PersonalBrandTO | A Panel Discussion on Building Your Personal Brand

Thursday May 31st, 2018

6:30 - 8:30 PM

460 King St. West

Details

$45.00

What You Get
Reserve Your Spot

Speakers From

Event Details

Looking to turn your side-gig into a full-time role? Interested in diving into the world of freelance? Looking to build your online presence to help you stand out from other applicants and land that dream job? 

Marketing yourself begins with developing your personal brand; how you tell your story, both online and offline, can open up new and exciting opportunities by showcasing who you are, what you excel at and why someone should want to work with you. The best part is we're surrounded by digital channels that give us the opportunity to share our narrative, all it takes is learning how to leverage each platform.   

*This event is non-refundable and non-transferable!

Speakers

Mary Young

Mary Young

CEO & Designer

As a young entrepreneur, Mary is the CEO & Designer of her self-titled clothing line that launched in 2014, MARY YOUNG. Since its inception, the brand has earned significant exposure in notable publications such as Refinery29, Flare and Elle Canada. In the spring of 2017, MARY YOUNG introduced the Self Love Club, a movement powered by the company to open up the dialogue within communities to focus on self love and acceptance. Mary’s vision is to empower women to embrace their individuality and to refuse contortion into industry definitions of sexy.

Guillaume Viau

Guillaume Viau

DJ and Multidisciplinary Designer

Guillaume Viau is an open-format DJ and multidisciplinary designer. His taste in music, unique aesthetic, and digital presence has had him quickly become one of the most sought after and go-to curators for brands in both the DJ and partnership space.

Over the last few years, Guillaume has provided music for some of the most high-profile events in North America for clients such as Bentley, Brooks Brothers, Club Monaco, Google, NBA, Tiffany & Co., Topshop, and Viacom, among others. He was recently DJing the launch of Selena Gomez’ collaboration with Coach on 5th Avenue in New York, as well as the release of Nick Jonas’ collection with Creative Recreation in Los Angeles. Guillaume is also no stranger to nightlife where he is often playing gigs at some of the most exclusive nightclubs in Toronto, New York, Los Angeles and Tokyo. 

In addition to his personal brand and projects, Viau recruited fellow Canadian DJ and producer, Conor Cutz, in 2017 to work on original music as a duo under the name Flight School. They have quickly gained attention with their remixes for Life of Dillon, Lost Kings, The Chainsmokers, and Mark Dohner, having garnered over half a million streams – including support by The Chainsmokers.

Guillaume has also partnered with major brands including Aldo, Calvin Klein, MINI Canada, and Miller Genuine Draft on social media campaigns. Because of his unique aesthetic, he is often asked to collaborate with these companies to create content and share it with his audience on Instagram and YouTube Channel. Most recently, he launched a monthly video series created to share more behind the scenes content on his work and travels.

Jackie Beale

Jackie Beale

Photographer & Storyteller

Born and raised in Toronto, Ontario, Jackie Beale is a photographer and storyteller. Driven by curiosity and inspired by her surroundings, Jackie seeks to depict reality while sharing her perspective on the world through her photos. Over the past eight years, Jackie has had the pleasure of working with Nike, Canada Goose, Canon Canada, The Coveteur, and various independent publications and athletes. Her primary focus has been documenting sport, fashion, lifestyle, and the oft-overlooked moments of our daily lives. 

Kayla Seah

Kayla Seah

Blogger & Editor

Kayla Seah is the editor behind Not Your Standard, a digital destination curated to deliver a fashion and lifestyle standard. The inspiration behind the brand's creativity is mirrored from Kayla's day to day experiences and love for design and style. 

Trevor Wheatley

Trevor Wheatley

Multidisciplinary Artist

Trevor Wheatley is  best known for his sculptural installations that re-contextualize popular language. Large scale letters made from a range of materials  are driven out of the city and placed in surreal natural environments. With  Trevor’s background in set design and studio art, his work has integrated itself into the world of experiential design and permanent public installation. The past few years have seen him work for Wayhome Festival (Toronto), Osheaga Festival(Montréal), Life is Beautiful (Las Vegas), OffWhite, Topshop, Nordstrom, Nike, and most recently shown work in the AGO. 

Topics of Discussion

  • Defining your strengths and how to build a narrative around them
  • Choosing the right channels to build your brand
  • Best practices for marketing yourself online
  • How building your personal brand can help you land a new gig
  • How freelancers leverage personal brand to create business

What You'll Get

Insights from industry experts

Snacks & refreshments at our campus

Networking opportunity with like-minded professionals

Reserve Your Spot

Toronto Campus

460 King St. West
Toronto, Ontario M5V 1K7

Toronto

Ready to Start Learning?

Join a dynamic group of like-minded professionals and industry leaders.

Thursday May 31st, 2018

6:30 - 8:30 PM

460 King St. West

Details

$45.00

What You Get
Reserve Your Spot

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