Alert: One-Word Dot.coms are Money

John Cook of the SeattlePI Venture Blog reported today that Bellevue-based has rasied $1.2 Million from Monster Venture Partners and other angel investors. As a result of the financing, former Goldman Sachs executive John Frankel has joined the board. and it’s investors believe that the alerts market is fragmented and no one provides a comprehensive alert service. Google News Alerts and Topix are an alternative but aims to cover every imaginable type of alert. Users of can sign up to receive news releases alongside birthday reminders and shopping and weather alerts to their email address or mobile device. plans to make money through targeted advertising where users see advertisements after signing up for a specific alert. In the case of, Monsters Venture Partners continues to focus their investment dollars on businesses with brandable one-word domains – their current portfolio includes gems like,,, and