Apple Unexpectedly Updates iMac Lineup with New Processors, Graphics, and Flash Storage

Mere days after Apple’s wildly successful iPhone 5S and 5C launch, the world’s most valuable technology company unexpectedly updated its lineup of all-in-one desktop computers.

In a modest but appreciated upgrade, Apple today updated its iMacs with fourth generation Intel quad-core processors, new graphics, next generation wi-fi and faster flash storage options, while keeping the prices the same.

“iMac continues to be the example that proves how beautiful, fast and fun a desktop computer can be,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “Inside its ultra-thin aluminum enclosure, the new iMac has the latest Intel processors, faster graphics, next generation 802.11ac Wi-Fi and faster PCIe flash storage.”

The iMac, which comes in 21.5- and 27-inch models, can now be configured with quad-core Intel Core i7 processors up to 3.5 GHz, NVIDIA GeForce GTX 780M series graphics with up to 4GB of video memory, up to 32GB of RAM, and up to 3TB of harddrive storage.

Prices for the new iMacs start at $1,349 in Canada.