Beyond the Rack Customers Can Now Pay with Visa Debit

Customers of Montreal-based online retailer Beyond the Rack can now shop the site using Visa Debit to draw funds directly from their bank account.

“We are pleased to offer Beyond the Rack customers a new way to pay online,” says Sue Whitney, Head of New Products at Visa Canada. “With Visa Debit, shoppers can pay online straight from their bank account, and know they are protected by Visa’s layers of security including Zero Liability.”

“Beyond the Rack is proud to be working with Visa Canada to offer our customers Visa Debit as a new payment option,” says Richard Cohene, Marketing Director at Beyond the Rack. “It has already started to have a positive effect on checkout and customers appreciate it. Thank you to everyone at Visa for helping make this possible.”

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Ranked by Internet Retailer’s Top 500 Guide as North America’s fastest-growing e-tailer in 2011, Beyond the Rack sells its products in the context of two-day, first-come, first-served, limited-quantity events. The company has offices in Montreal, New York and Las Vegas with a staff of 400 full-time employees who serves nine million members.