BlackBerry was slated to launch BBM for Android and iOS this weekend. But as if the Waterloo-based smartphone pioneer hasn’t faced enough challenges recently, its launch was a massive flop.
Despite signs of extremely strong interest, the BBM launch was ultimately delayed indefinitely. That’s because an unreleased version of the BBM for Android app was posted online, which “caused issues,” according to BlackBerry.
“Our teams continue to work around the clock to bring BBM to Android and iPhone, but only when it’s ready and we know it will live up to your expectations of BBM,” the company stated. “We are pausing the global roll-out of BBM for Android and iPhone. Customers who have already downloaded BBM for iPhone will be able to continue to use BBM. The unreleased Android app will be disabled.”
Without offering a timeline, BlackBerry added that, “as soon as we are able, we will begin a staggered country roll-out of BBM for Android and continue the roll-out of BBM for iPhone.”
As for those signs of strong interest? More than 1.1 million users downloaded the BBM Android app alone within eight hours, and it wasn’t even the official app. “The enthusiasm we have seen already is incredible,” BlackBerry said.