It’s one of the most fundamentally global events our world knows.
Like other worldwide events hosted in a single city, such as the Olympics, the G8 and G20 summits will require modern innovation to accommodate the events’ demands.
Rest assured, world: Canadian digital media innovation will shine in the spotlight when leaders from around the world attend the summits June 25 to 27. The Canadian Digital Media Network (CDMN) has attracted high-tech participants from CDMN-affiliated organizations across Canada to the Experience Canada marketing pavilion in downtown Toronto, where they will showcase unique digital media capabilities.
“All eyes will be on Canada during the G8 and G20 Summits, and the CDMN is serving as a conduit to the high-tech sector, demonstrating the power of Canadian innovation and potentially attracting future investment,” said Kevin Tuer, managing director of the CDMN, which is dedicated to furthering commercialization of digital media in Canada. “Experience Canada at the International Media Center will be high-impact, with imaginative displays, giant video walls and creative use of technology capturing the essence of Canada’s tech leadership.”
The CDMN, which links digital media-related organizations across the country, has attracted tech companies, universities, research houses, and public sector organizations to participate in the 20,000 square foot Experience Canada marketing pavilion. The experiential pavilion will have global impact, as key displays will be digitized, virtualized and shared over the Internet.
A notable feature for the media attending the summits is a mobile social networking platform enabling journalists to have information and access to content experts at their fingertips as well as collaborate using secure software.
The G8 Summit will take place in Huntsville, Ontario, June 25 and 26, and the G20 Summit will take place in Toronto, Ontario, June 26 and 27, 2010. Experience Canada will be housed within the International Media Centre in the Heritage Court of the Direct Energy Centre in Toronto from June 23 to 27.