Up last in the Digital Media Stream of the CIX Top 20 is Haroon Mirza of Toronto’s CognoVision Solutions. CognoVision provides real-time audience measurement and targeting solutions for digital signage.
CognoVision’s solutions measure the effectiveness of display advertising at engaging the attention of an audience, and enable digital displays to target content based on audience characteristics.
The general consensus of the expert commentators (and audience) was that Mirza nailed the presentation. So here’s a sample of what you missed.