Disrupting the Internet Landscape: ICANN Approves Expansion of Domain Names

domain name suffix .xxxThe Internet landscape will be changing next year as The Internet Corporation for Assigned Names and Numbers (ICANN) approved the expansion of domain name suffixes on Monday. With these changes, businesses won’t be restricted to generic domains such as .com, .net, and .org when registering a website address.

Applications for new web suffixes will open on January 12 next year and close 90 days later. “The first possible time at which some of the applications could be approved would be late in 2012,” Beckstrom told reporters. The domain names won’t be cheap.

It will cost a company $185,000 just to apply and there are a number of criteria that must be met before ICANN will give the nod for a firm to own the domain name of its choice.

The ICANN recognizes that this approval could create disruption and will only approve up to 1,000 new domains each year. This, combined with the high price tag to apply for a domain, is intended to discourage small parties from buying domains at a low-price for the purpose of inflated resale. Also, ” Only ‘established corporations, organizations, or institutions in good standing’ may apply for a new gTLD, according to ICANN guidelines. ICANN will not consider applications from individuals or sole proprietorships,” according to Bernice Han of AFP.

With the high cost and limited access, there is concern that this decision will favour large companies. With all of the industries involved in the apple industry, which company do you think will own the .apple domain? Will it be impossible to ever again research any information on apple produce without a list of .apple pages coming up?