Elastic Path wins Virgin Media’s e-commerce business

Vancouver’s Elastic Path Software announced today that Virgin Media has chosen its platform for its online sales channels. Virgin Media offers a range of services across broadband, TV, phone and mobile and will have the control and flexibility to provide customers with a fully integrated online experience.

“It was important for us to work with a partner that fully understands enterprise ecommerce as well as the challenges of telcos. We are pleased with Elastic Path’s responsiveness and engagement with our team,” said Jonathan Green, e-commerce director at Virgin Media. “The Elastic Path platform will help us integrate our services across multiple stores for a seamless customer experience.”

The Elastic Path platform will allow Virgin Media to maintain control over ecommerce initiatives with a faster time to market. It offers the rich out-of-the-box features of a packaged solution, such as dynamic bundling and multiple price lists, as well as the full development environment to build in house.

Elastic Path has worked with many of the major retailers and telcos worldwide and this experience is paying off with customer wins like Virgin Media.