Getting to the rink on time with your Double-Double

Scotiabank and Oakville’s POIfriend announced today a new service to help hockey Moms and Dads across Canada to make it to the rink on time. Effective today, the locations of ALL hockey rinks in Canada are as close as the nearest computer and can be downloaded to GPS-enabled devices.

“By teaming up with POIfriend, we are able to bring Canadian hockey fans and families one more tool to help them in their hockey routine,” said John Doig, Scotiabank Senior Vice President, Marketing. “Scotiabank has a long history of supporting hockey and with today’s announcement, we are adding a resource that will make a difference to the thousands of Canadians who spend time watching, coaching, cheering and playing at their local hockey rink. Now out of town games or moves to new arenas for ice time are easier to navigate.”

Not surprisely, POIfriend has already added the other important piece to every long drive to a kid’s hockey game on the road: Tim Hortons. Every Tim’s location across North America is downloadable via POIfriend.

POIfriend is the point of interest community that connects people and the places important to them. It lets users find, create, comment, rate, share, and use POI (Point of Interest) information with GPS-enabled navigation devices, maps and driving directions. POIfriend was launched in October 2007.