The Montreal International Game Summit opened today, and one of the big topics for discussion capitalizing on the iPhone as a platform for gaming success.
The iPhone now accounts for 20 per cent of the global portable gaming market, and game designers around the world want a piece of the action — and Montreal is no exception.
As Agence France-Presse reports, game designers are aware that people who play games on their iPhones play differently from those playing a console hooked up to their TV, which presents challenges and opportunities in design.
“It’s true that for iPhones, gaming is on a smaller scale. So you often have to exaggerate movements, making them more dynamic,” said Gamerizon animator Huu Le Nguyen.
In the heart of Montreal, iPhone gaming is making the fortune of Gamerizon, a young startup company dedicating all the talents of its mostly 30-some game developers to Apple’s smartphone.
The strategy has reaped rewards: over five million downloads and exceptional returns revolutionizing the sector.
“They are very short games and because you can create them quickly, with a three- to four-month maximum development cycle, allows smaller developers to compete against their bigger rivals,” explained Gamerizon chief executive Alex Sakiz.
“This is what we learned six months ago and it’s what we’ve been doing ever since.”
For more information on the MIGS, visit the event’s website here.