Trend Trunk and Walkbug Among Lion’s Lair 2013 Finalists Competing for $100,000

Now in the final round, 10 Hamilton companies are competing for a $100,000 prize and to be crowned the city’s most promising startup.

A few of the budding companies are technology-based, including Golf Scoring, a web-based, real-time scoring system for golf leagues. Another is OverAir, which uses Near Field Communication technology for innovative uses. For exmaple, one local restaurant is piloting a project in which customers tap a tag on a table to see a menu appear on their device.

There is also Pain QuILT, a web-based pain assessment tool through which users drag icons of different types of pains onto specific parts of an image of a body, then rate the pain intensity, to visually express the pain they feel. Another finalist is Walkbug, a new app developed at a recent Startup Weekend Hamilton. Walkbug is designed for people who enjoy exploring cities on foot, allowing users to access city walking tours curated by other users under various “walking categories.”

Finally, there is Trend Trunk, a social marketplace where consumers across Canada can buy, sell and donate their fashionable clothing accessories.

“It’s an honour to be participating in Lion’s Lair. Our team has been working extremely hard and as a result we’ve accomplished so much since launching Trend Trunk several months ago,” said Trend Trunk founder Sean Snyder. “This is yet another vote of confidence that we are building an innovative, world-class company right here in Hamilton that provides a service to customers right across Canada.”

“Weʼve had some outstanding finalists over the past two years, and this yearsʼ finalists continue to represent the high calibre of businesses and startups we have in Hamilton,” stated Ron Neumann, Executive Director of Innovation Factory. “We have seen entrepreneurial spirit grow across Hamilton, and this competition allows us to train some of the best innovators and entrepreneurs in this area, and present them to the Hamilton community.”

This yearsʼ Lions are: Carmela Trombetta (RBC), Paul Lee-Chin (Manulife Securities), Mike Morreale (CFL Players’ Association), Mark Chamberlain (Trivaris Ltd), and Blair McKeil (McKeil Marine). Each finalist will have 30 minutes with the Lions, who will determine the businesses needs, commercial viability, and potential impact on the Hamilton community, before determining who will receive funding.