Maximizer’s Anderson named CRM Leader

Vancouver’s Maximizer Software Inc. announcedtoday that EVP of Technology Will Anderson has been named as one of Inside CRM’s Top 25 CRM Influencers for 2007. Anderson was one of the original chief architects of Maximizer CRM software and has championed CRM solutions for small and medium-sized businesses for 15 years.

In late 2007, Anderson was instrumental in leading the product development team to launch Maximizer CRM 10, an small business solution that further evolves the successful Maximizer CRM lineup and includes enterprise-level features such as increased business intelligence, Blackberry access and on-demand sales & professional coaching.

Anderson placed #12 on Inside CRM’s list of 25 CRM Influencers – Saleforce.com’s Marc Benioff was #1.