Neverblue finds a match downunder with eHarmony

Victoria’s Neverblue Media has signed an exclusive agreement with dating site eHarmony to expand its performance marketing in Australia. The exclusive arrangement in Australia expands Neverblue’s existing relationship with eHarmony.

Neverblue currently harnesses more than 10,000 publishers in a controlled and effective manner to help its clients efficiently grow their businesses by paying only for quality leads.

“We have a great partnership with eHarmony,” stated Ryan Gerhardt, Neverblue’s Business Development Manager for Dating. “They have a strong brand and their online matchmaking service has proven to be extremely effective. Together, we are poised to approach key international markets and help fuel their continued expansion.”

“The eHarmony and Neverblue relationship shows how joint strategic focus can drive growth and profits internationally for both clients and service providers,” said Hakan Lindskog, CEO of Neverblue. “We are investing aggressively in Australia to accelerate profitable growth for both parties.”

Neverblue has become a leader in the global lead generation and delivers millions of profitable customers to clients from all over the world. Neverblue is a wholly-owned, Canadian subsidiary company of Vertrue Inc., an $800 Million Internet direct marketing services company.

Neverblue is on a serious roll in 2009 – they picked up VIATeC’s Employer of the Year Award and the Greater Victoria Chamber of Commerce Business of the Year Award.