PhotoChannel gets that Hallmark feeling

Vancouver’s PhotoChannel Networks announced today that it has signed a three year agreement with Hallmark Cards in the UK to provide and operate an online greeting card site. This new online offering will combine PhotoChannel’s PNI Digital Media Platform with a new Flash-based greeting card builder customized for Hallmark.

When the service launches later this month it will allow consumers to select from and completely customize thousands of Hallmark card templates. The finished card can be quickly and easily previewed and upon completion, the PNI Platform renders the card for final output and delivers it to the Hallmark approved production facility. The printed card is then delivered to the recipient via mail.

Never miss another special occasion with a feature that allows the purchaser to create a whole years worth of cards for different occasions that will automatically be created and mailed to the intended recipient on the pre-selected date. Smart.

PhotoChannel was founded in 1995 and operates PNI Digital Media to provide services for major retailers, wireless carriers and content providers. Current customers include Wal-Mart, Sam’s Club, Costco, CVS/pharmacy, Tesco and Boots.