Today at the Mobile World Congress in Barcelona, Toronto’s Polar Mobile introduced MINT, their newest software product in a successful line of mobile content solutions. MINT, exclusively for BlackBerry smartphones, is a white-label mobile App solution that site owners can use to increase reach, drive frequency and create a new revenue stream.
“We are introducing MINT to enable businesses to have a compelling presence on BlackBerry that is cost-effective and can be launched in a matter of weeks,” said Kunal Gupta, Chief Executive Officer, Polar Mobile. “MINT is targeted to reach BlackBerry users globally, with the first version supporting over 15 languages.”
The MINT product features configurable design templates that take advantage of Research in Motion’s Push Service, providing real-time delivery of news & information.
Building on Polar Mobile’s success in launching over 50 branded media Apps for BlackBerry, iPhone and Android with their existing SMART platform, MINT provides reporting capabilities and integrates into popular third-party mobile ad servers.
The first of many Apps to launch within the MINT product line will be next month and made available through BlackBerry App World.