RIM Almost Licensed BBM Before Thorsten Heins Came Aboard and Changed Everything

Waterloo’s Research In Motion seriously considered licensing its popular BlackBerry Messenger software before the new CEO Thorsten Heins shifted the company’s focus, according to anonymous sourced cited in a report by the Wall Street Journal. 

Last year, and even into 2012, RIM executives were concocting plans to make the coveted BBM platform available for licensing to device manufacturers such as Samsung and HTC and carriers such as Rogers and Bell. The WSJ says that this open BBM would have been called SMS 2.0 and would have worked on both Google’s Android and Apple’s iOS.

However, Thorsten aborted these plans after taking over the role of chief executive from Mike Lazaridis and Jim Balsillie, the report suggests. His focus was on new devices and BlackBerry 10, the company’s next-gen operating system.