SES Toronto ’09 – What Sessions Do You Want Covered?

Hey everyone. Yesterday Rob Lewis informed me that in response to his post May 29 looking for a local correspondent, I was graciously selected to cover SES Toronto ’09 (Search Engine Strategies Conference & Expo) next Monday, Tuesday and Wednesday (June 8, 9 and 10) for Techvibes. So, I thought I’d introduce myself today – and ask which sessions you’d like to see covered?

Firstly, my name is Paul Marek and I frantically run, a 10 year old online marketing firm located virtually in Toronto, Vancouver and Halifax, and physically (for me) in a log cabin in the countryside hills of Caledon, Ontario – about 45 minutes north of Toronto. I’d like to offer immense gratitude to Rob for granting me this opportunity (thanks a million Rob!), and I hope I can provide you his readership with some quality, almost-real-time coverage of the conference!

Next, I’d like to know what sessions you’d like to see covered?

Each day starts with a keynote speaker (Tara Hunt – Monday, Emanuel Rosen – Tuesday) followed by three or four 1.25 hour time slots with three available sessions per time slot. Because I’ll only be able to attend one session per time slot, I’d like to know which sessions you’d like to see covered rather than me be selfish and see what I want to see.

Here’s a link to Monday’s schedule and Tuesday’s schedule. Tell me which sessions you’d like to see in the comments below – I’ll get to whatever sessions get the most requests.

Here’s the itinerary I proposed to Rob, so that’s one vote for the sessions I’ve mentioned!


  1. 9:15am-10:00am – Opening Keynote
    Tara Hunt
  2. 11:00am-12:15pm – Track: Geek Track
    Signals: What Relevancy Indicators Are Search Engineers Watching For Today?
  3. 1:15pm-2:15pm – Orion Panel
    Is PageRank Broken? The Future of Search
  4. 2:30pm-3:45pm – Track: Corporateville
    Beyond Linkbait: Getting Authoritative Online Mentions
  5. 4:15pm-5:30pm – Track: Geek Track
    The Ins & Outs of Twitter


  1. 9:15am-10:00am – Keynote Presentation
    Emanuel Rosen
  2. 10:30am-11:45am – Track: Geek Track
    Follow the Carrot: Cool Mobile Apps
  3. 12:45pm-2:00pm – Track: Corporateville
    Canada-Specific SEO + PPC Issues
  4. 2:15pm-3:30pm – Track: Geek Track
    Paid Search Quality Scoring: 201, 301
  5. 4:00pm-5:15pm – Track: Nuts & Bolts
    Monetizing Your Audience: Live Site Clinic


  1. 8:00am-12:00pm – 1/2 Day Session
    Search Engine Optimization (SEO) Workshop
    (Sorry, this one’s non-negotiable, I have a 1pm client meeting.)

Let us know what you want to hear about!

Hope to see some of you there! I’m the bald guy, hopefully with sunglasses on his head. 😉