Techvibes Media Inc. is pleased to announce that we’re a media sponsor of the upcoming Internet Marketing Conference (IMC) in Vancouver. IMC is produced by Internet marketing experts, for Internet marketing experts, and for all of you who’d like to become Internet marketing experts. Over the past nine years, it has been held in eight North American and European cities and Vancouver will be the 14th iteration.
The IMC speaker line-up is shaping up with and it’s a who’s who of the Web. Over the next couple months, we’ll be highlighting some of the speakers here on the Techvibes Blog. Up first is Andre Charland of Nitobi.
Usability Testing Without the Lab Coats – Andre Charland, Nitobi
Usability testing can be expensive, time-consuming and unreliable. Even if you get fifty humans in a room, that’s only a tiny fraction of your user base. There are now some cheap and cheerful alternatives to focus groups, clipboards and lab coats. Learn how to use emerging tools to better comprehend how visitors interact with your website.
Andre Charland is the co-founder and CEO at Nitobi Inc. He’s been involved in Internet software development for almost a decade. As an advocate for usability and user experience, he speaks regularly on Ajax and web usability. Andre is the co-author of “Enterprise Ajax”, published by Prentice Hall this summer, and maintains his own blog here. He has built two revolutionizing tools for quick, effective and cheap user experience analysis.