By 2022, there will be 1.8 billion automotive connections globally, which will consist of 700 million connected cars and 1.1 billion aftermarket devices. This market will be worth $422 billion globally, up from $22 billion today.
As auto manufacturers race to embed connected car technology into new cars in the coming years, Canadians will have the opportunity to connect their cars to the Internet much sooner thanks to Mojio and TELUS.
The two companies have entered into an agreement to launch the innovative Mojio connected car solution in Canada, which will be powered by TELUS’ coast-to-coast wireless network, later this year.
The Mojio solution consists of a small cellular device that plugs into a car’s onboard diagnostic port (OBD II) – present in most cars since 1996. Mojio devices will connect vehicles to the Internet through the TELUS network, enabling drivers to locate, monitor and diagnose their car from their smartphone.
Unlike other after-market connected-car devices, Mojio is an open platform that supports a growing ecosystem of drivers, partners and developers who are focused on continually improving the driver experience through connected car apps.
At launch, Mojio will offer drivers vehicle diagnostics, automated trip tracking, and vehicle monitoring while enhancing the driving experience.
An app store for cars – Mojio will continue to add connected-car apps and, with new apps and services continually being developed, drivers will be able to customize their relationship with their car, just like they have with their smartphones. Third-party apps currently in development include parking payments, automated trip expensing, simplified car rental, home automation and much more.
“TELUS is committed to offering innovative new products and we are excited to be the first Canadian carrier to extend our reach beyond the smartphone into automobiles,” said Jim Senko, senior vice-president of Small Business and Emerging Markets at TELUS. “With Mojio and TELUS, Canadians can add their car to the growing list of connected devices that are working together to make their lives easier.”
“Connected cars represent one of the most fundamental shifts in automotive technology in decades, and through this partnership, Canadians will have access to our leading technology years before it’s the norm in new cars,” said Jay Giraud, CEO of Mojio. “Mojio’s innovative technology paired the reach of TELUS’ coast-to-coast mobile network will enable drivers across Canada will be able turn nearly any old car into a smart car.”
Mojio will be available for purchase in Q4, 2014, and will retail for $169. The price will include the first year of service, after which the cost is $6.99 per month. Pre-orders can be placed at www.moj.io. Developers can now start building apps for Mojio and can download the Software Development Kit at www.developer.moj.io.