The Long Tail in Waterloo

Exciting news in Waterloo. Apparently Communitech has secured Chris Anderson as their keynote speaker for their 2008 Tech Leadership Conference which takes place on May 1st. Communitech’s annual conference is one of Canada’s largest tech conferences with high-level keynote speakers, practical breakout sessions, and their annual TechVibe Showcase (great name!). Communitech is an industry-led organization driving the growth and success of the Waterloo Region´s technology sector through leadership, connections and promotion. Their 450+ members include big names in the global technology industry, like Research In Motion, Open Text and COM DEV, as well as local start-ups, investors, and educational institutions. For those of you that haven’t heard of Chris Anderson, he is editor-in-chief of Wired Magazine and coined the phrase The Long Tail in an acclaimed Wired article, which he later expanded upon in the book The Long Tail: Why the Future of Business Is Selling Less of More. Anderson is also responsible for summing up the business model as the “Long Tail of the Techcrunches“.