Toronto Start-up Index – December 2007

Inspired by the Seattle Start-up Index, we’ve compiled a Toronto Start-up Index. Sites are ranked based on an average of Alexa and Compete traffic data. Thanks to everyone made suggestions and corrections of our beta index. If there are any other sites we’ve missed, please leave a suggestion in the comments of this post and we’ll incorporate it into the next index.

The criteria for companies to appear on the list:

  • Located within the Toronto Area
  • Less than five years old
  • Not a public company
  • Is a tech company (either hardware, software, web application/service, or mobile)

We changed slightly the criteria from “Metro Toronto” to “Toronto Area” as to not exclude Kitchener-Waterloo and other areas that are generally considered to be “Toronto Area”. If any Ontarians would like to dispute this definition, we’re listening.

The Index is intended as a jovial comparison of local companies. Comprehensive traffic data is difficult to obtain, and neither Alexa or Compete’s numbers are perfect; we average them to smooth out bias. Starting with next month’s index, it will be interesting to see trends over time. The next index will be published on January 15 and regularly on the 15th of each month.

Rank Name Alexa Compete Average
1 b5media 26,650 34,393 30,522
2 ProductWiki 30,033 32,118 31,076
3 FreshBooks 48,485 57,175 52,830
4 ZipLocal 86,833 93,211 90,022
5 Groovle 28,174 180,412 104,293
6 ConceptShare 73,257 142,110 107,684
7 SharedReviews 116,529 128,335 122,432
8 Sneakerplay 111,808 201,067 156,438
9 AideRSS 125,898 204,177 165,038
10 MadWhips 170,259 260,550 215,405
11 OfficeZilla 240,656 215,494 228,075
12 Quotiki 242,731 272,365 257,548
13 Awareness 337,563 294,679 316,121
14 BumpTop 351,024 289,585 320,305
15 JobLoft 225,328 444,229 334,779
16 Domainer 448,436 237,733 343,085
17 HomeStars 336,238 404,252 370,245
18 FileMobile 455,399 387,663 421,531
19 Onaswarm 650,814 404,761 527,788
20 Well.ca 639,039 441,122 540,081
21 YowTRIP 726,609 663,315 694,962
22 PokerSpace 836,373 936,978 886,676
23 Cozimo 878,347 984,251 931,299
24 mDialog 1,524,947 658,374 1,091,661
25 xkoto 2,036,991 607,438 1,322,215
26 Zerofootprint 357,579 357,579
27 myhood.ca 574,148 574,148
28 Octopz 716,525 716,525
29 Clay Tablet 725,567 725,567
30 Semacode 923,466 923,466
31 GigPark 947,798 947,798
32 ViaVol 1,010,592 1,010,592
33 CellClients 1,061,860 1,061,860
34 Cytoscape 1,319,993 1,319,993
35 EasyPost.ca 1,391,364 1,391,364
36 SlashID 1,416,457 1,416,457
37 CastRoller 1,703,797 1,703,797
38 Realosophy 1,767,971 1,767,971
39 Pursudo 2,497,159 2,497,159
40 Ogrant 2,737,392 2,737,392
41 FeelingBullish 4,534,226 4,534,226

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