Yellow Pages Group kicked off its fall Seminar Series aimed at helping Canadian small to medium-sized businesses better understand how they can leverage online marketing earlier this month in Ottawa.
The seminar series continues with four other cities until November 16th, starting with Halifax tomorrow.
The seminars discuss the challenges and opportunities present in the rapidly evolving digital space – providing tips, tricks and techniques to help businesses optimize their efforts and coordinate their messaging across all marketing channels.
The series also focuses on the key trends propelling today’s online market such as the shift to mobile, understanding of the consumer’s online behaviour, search engine marketing and how to maximize your online presence during this digital transition.
Upcoming dates for the digital marketing seminar series are as follows:
- Halifax – October 26th
- Winnipeg – November 3rd
- Edmonton – November 9th
- Mississauga – November 16th
Register online for the upcoming seminars.