Rock-a-Stack<\/a>, for instance, from the 1960s, notes that the popular rainbow-colored stacking rings are pictured “with its distant cousins, stacked rocks!”, as\u00a0the image features the Fisher-Price toy styled beside towers of brightly painted rocks, in the style of a real museum diorama. “Even though they\u2019re both very colorful, the Rock-a-Stack is really the one that has helped toddlers learn about colors and hand-eye coordination for over 60 years,” the post continues.<\/p>\n\n\n\n\u201cThe Fisher-Price Toy Museum was inspired by the idea that, whether you were born in the 1950s, 1980s or 2000s, everyone has a memory of their favorite childhood toy, and many of those are from Fisher-Price,\u201d Chuck Scothon, SVP and Global Head of Infant and Preschool, Mattel, said in a statement. \u201cThe intent of this museum is to take visitors back to their unique childhood experiences, and give them the opportunity to relive their youth, even if just for a few moments.\u201d<\/p>\n\n\n\n
The photos for the Fisher-Price Toy Museum were taken by photographer Leila Fakouri, who has previously worked with Levi’s, footwear brand Jeffrey Campbell, and cosmetics brand Almay. The museum was launched alongside a gift shop, featuring 16 items that celebrate the brand’s iconic vintage toys, including tote bags, housewares, and apparel. <\/p>\n","protected":false},"excerpt":{"rendered":"
Need to Know The Fisher-Price Toy Museum is a virtual collection dedicated to celebrating the Mattel brand’s 90-year anniversary. The museum exists on Instagram with individual posts featuring images of Fisher-Price toys, organized by decade, with a caption that describes the toy’s function and date of release. Users can also visit an adjacent “gift shop” […]<\/p>\n","protected":false},"author":76318,"featured_media":118776,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[13,3397],"tags":[3608],"magazine-region":[],"magazine-series":[],"magazine-topic":[],"class_list":["post-118734","magazine","type-magazine","status-publish","has-post-thumbnail","hentry","category-News","category-retail","tag-mattel"],"acf":[],"_links":{"self":[{"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine\/118734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine"}],"about":[{"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/types\/magazine"}],"author":[{"embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/users\/76318"}],"version-history":[{"count":0,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine\/118734\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/media\/118776"}],"wp:attachment":[{"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/media?parent=118734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/categories?post=118734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/tags?post=118734"},{"taxonomy":"magazine-region","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine-region?post=118734"},{"taxonomy":"magazine-series","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine-series?post=118734"},{"taxonomy":"magazine-topic","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine-topic?post=118734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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