{"id":84775,"date":"2017-07-06T15:21:42","date_gmt":"2017-07-06T19:21:42","guid":{"rendered":"https:\/\/techvibes.com\/?p=84775"},"modified":"2017-07-06T15:21:25","modified_gmt":"2017-07-06T19:21:25","slug":"as-amazon-prime-day-approaches-growth-shows-no-sign-of-slowing","status":"publish","type":"magazine","link":"https:\/\/brainstation.io\/magazine\/as-amazon-prime-day-approaches-growth-shows-no-sign-of-slowing","title":{"rendered":"As Amazon Prime Day Approaches, Growth Shows No Sign of Slowing"},"content":{"rendered":"<p>Next week is Amazon Prime Day 2017, which the ecommerce titan describes as \u201cone of the world\u2019s best days to shop.\u201d<\/p>\n<p>It&#8217;s the company&#8217;s third such day since launching Prime, a membership that, for an annual or monthly charge, promises unlimited two-day shipping on all orders, and other perks like video and music streaming libraries and cloud storage.<\/p>\n<p>While Amazon does not officially disclose numbers around Prime, <a href=\"https:\/\/www.cirpllc.com\/\" target=\"_blank\">new data from Consumer Intelligence Research Partners<\/a> shows that the company&#8217;s subscription service continues to grow at an impressive rate. CIRP pegs current membership at 85 million in the US alone, up 35% from last year, and double 2015&#8217;s figure.<\/p>\n<p>CIRP also notes that Prime members spend nearly twice as much per year on average than non-members ($1,300 vs. $700).<\/p>\n<p>Prime is a core pillar of Amazon&#8217;s business now, alongside ecommerce, cloud services, and groceries, as <a href=\"https:\/\/borndigital.com\/2017\/06\/16\/amazon-is-buying-whole-foods-in-a-deal-valued-at-13-7-billion\">emphasized by a massive Whole Foods acquisition<\/a> recently.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Next week is Amazon Prime Day 2017, which the ecommerce titan describes as \u201cone of the world\u2019s best days to shop.\u201d It&#8217;s the company&#8217;s third such day since launching Prime, a membership that, for an annual or monthly charge, promises unlimited two-day shipping on all orders, and other perks like video and music streaming libraries [&hellip;]<\/p>\n","protected":false},"author":55555,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[65,133],"magazine-region":[],"magazine-series":[],"magazine-topic":[],"class_list":["post-84775","magazine","type-magazine","status-publish","hentry","category-News","tag-amazon","tag-ecommerce"],"acf":[],"_links":{"self":[{"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine\/84775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine"}],"about":[{"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/types\/magazine"}],"author":[{"embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/users\/55555"}],"version-history":[{"count":0,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine\/84775\/revisions"}],"wp:attachment":[{"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/media?parent=84775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/categories?post=84775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/tags?post=84775"},{"taxonomy":"magazine-region","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine-region?post=84775"},{"taxonomy":"magazine-series","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine-series?post=84775"},{"taxonomy":"magazine-topic","embeddable":true,"href":"https:\/\/brainstation.io\/wp\/api\/wp\/v2\/magazine-topic?post=84775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}