Marketing Evenings TO: Inside Spotify’s Artist Launchpad
Exclusive Event
Marketing Evenings TO:Inside Spotify’s Artist Launchpad
Join us in Toronto for an inside look at how Spotify is helping artists break through in 2025, from launching high-impact campaigns like The Come Up to equipping emerging talent with the tools, data, and strategy they need to grow fanbases and build lasting careers.
Join Elizabeth Phipps, Lead of Artist and Label Partnerships at Spotify Canada, for a conversation about how platform tools, creative campaigns, and strategic insights are helping artists break through in today’s music landscape. From launching standout initiatives like The Come Up to empowering teams with data and discovery tools, Elizabeth will share how Spotify is redefining what it means to build a music career in 2025.
Elizabeth Phipps
Lead, Artist and Label Partnerships, Canada
Elizabeth Phipps leads artist and label partnerships at Spotify Canada, helping elevate artists through platform tools, campaign strategy, and cross-functional collaborations. From independent creators to major acts, Elizabeth is focused on enabling breakthrough moments through data, storytelling, and industry insight.
Exclusive Event
Event Overview
Spotify isn’t just where artists are streamed, it’s where careers are built. In this session, Elizabeth Phipps pulls back the curtain on how Spotify supports artist growth in 2025 through platform tools, data insights, and high-impact campaigns like The Come Up.
01
Spotify in 2025: The State of the Stream
We’ll start with a snapshot of where Spotify stands today, from global reach and revenue to its role in empowering artists in a rapidly evolving industry. Elizabeth will break down key trends in listening, payouts, and fan behaviour that are shaping the new music economy.
02
The Come Up: How sombr Found Momentum
Elizabeth dives into The Come Up, Spotify Canada’s campaign series spotlighting emerging talent. Using sombr as a case study, she’ll walk through how platform tools were activated across a broader launch strategy to build awareness, drive streams, and deepen fan connection.
03
From Tools to Traction: What Artists (and Teams) Can Do Now
This segment is all about action. Elizabeth will share how artists and their teams can access the same suite of resources, what to prioritize at different stages of growth, and where to find support, whether you're building your first release plan or scaling up to national exposure.
Details of the Evening
What's Included
Gourmet Light Refreshments – Enjoy a curated selection of artisanal bites and small plates, perfect for connecting with colleagues.
Settle in for easy conversation and good company in a warm, welcoming space. With a thoughtful selection of beer and wine on hand, it’s the perfect backdrop for winding down or catching up.
Have dietary restrictions?
To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.
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