SHOES.COM Wins 2016 Ecommerce Experience Award

SHOES.COM has been awarded with the 2016 Ecommerce Experience Award by the Retail Council of Canada.

The award honours Canada’s best overall user experience of an ecommerce business – including everything from site design, to merchandising, search, content, social, emails, and mobile.

The other finalists in the ecommerce experience category included Costco, Walmart, Sport Chek, goeasy, and Surmesur.

SHOES.COM was recognized for its personalized online user experience that integrates the use of AI-powered technology, brand storytelling, and high engagement touchpoints across web, email, blog, social media and mobile.

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“We are incredibly honoured to have been selected as the winners of the best ecommerce experience in Canada,” said CEO and Co-Founder, Roger Hardy.

“This award is testament to our consistent focus on the customer — from their first visit online, to their experience searching for shoes, to placing an order — everything we do is with our customer in mind. Only four years ago, was a team of two operating out of a Vancouver basement suite — I couldn’t be more proud of how far we’ve come.”