Brand Graph Meets Interest Graph: Calgary’s Tynt acquired by 33Across
Calgary’s Tynt Multimedia has been acquired by New York’s 33Across in an all-stock transaction and it sounds like a perfect fit.
33Across uses proprietary technology to build a unique Brand Graph for each of its 350+ Fortune 1000 customers.
Tynt sees 3 out of every 4 of the world’s unique Internet users to capture information on their interests and interactions online. This data represents Tynt’s Interest Graph, and provides an accurate measure of consumer intent.
Tynt was co-founded by Derek Ball And Dayton Foster in Calgary of 2007. Over the past four years Tynt has raised $11.9 Million in venture capital from Panorama Capital, iNovia Capital, Greycroft Partners, Metamorphic Ventures, Disruptive Ventures, and W Media Ventures.