My ultimate goal was to start my own company... I knew that BrainStation could provide me with the skills I would need to take an idea from conception to execution.
Greg Hayes
Co-Founder and CEO at Branch
Learn Design Thinking Live, Led by Experienced Design Leaders
Design Thinking is one of the most effective ways for groups to solve challenging problems. In this live course, learn each step of the Design Thinking Process and complete a hands-on Design Thinking workshop to prepare you to bring this powerful methodology back to your work and life.
As a human-centered practice, the first step of the Design Thinking Process is Empathy: understanding your user. Learn to complete effective user research through techniques like interviews, and use your insights to understand their true needs, captured in personas. Bring this understanding into the Ideation phase and leverage unique ideation techniques to develop a wide range of innovative solutions.
Key Skills:
User Research
User Interviews
Personas
Customer Needs Statements
Rapid Ideation
ChatGPT
User Research With GenAI
Complete Effective User Research
All great solutions begin with a strong understanding of the end user. Learn how to complete effective user research that sets the foundation for the rest of the Design Thinking Process.
Build User Personas
Translate your new understanding into user personas: powerful representations of your users that allow you and your team to step in their shoes and develop an effective solution tailored to their needs.
Use Rapid Ideation to Discover Multiple Solutions
Learn how to facilitate rapid ideation to quickly generate large numbers of innovative solutions within a short period of time.
Unit 2
Prototype & Test
Design Thinking is an iterative process. Learn to create lightweight prototypes to test potential solutions and determine if they truly meet customer needs. Discover how to collect valuable feedback throughout your testing in order to inform each new iteration as your build toward a truly innovative solution for your users.
Key Skills:
Prototyping
Iterative Development
Customer Testing
Prototype Refinement
Learn to Define Lightweight Prototypes
Prototypes must be designed to test potential solutions quickly and easily. Learn how to define a lightweight prototype that helps you validate your solutions faster.
Discover How to Complete Customer Testing
With each solution iteration, learn how to collect effective feedback that validates your solution and guides your iterations toward a final innovation.
Unit 3
Crystallize & Pitch
The final phases of the Design Thinking Process are meant to make your solution a reality. Bring everything you’ve learned through this iterative process into a crystallized solution that you can pitch to others: an essential step in getting buy-in and creating action within the modern workforce.
Key Skills:
Crystallizing Your Solution
Pitch Preparation
Presentation Skills
Learn to Crystallize Your Solution
Collect your learnings from throughout the iterative Design Thinking Process and transform them into a crystallized solution that is ready to be communicated to others and put into action.
Practice Preparing and Pitching
Communicating your solution and gaining buy-in are essential skills to create action in the modern workforce. Learn how to tell the right story and kick-off your solution.
Taught by Experienced Industry Experts
BrainStation Instructors are experienced practitioners who work at the world's most innovative companies. They're experts in their field, and enter the classroom with years of experience making sure you're learning the most up-to-date and practical skills companies around the world need.
Rose Matsa
Senior Interaction Designer at Google
Jacopo Marcantonio
Group Design Lead at Wise
Ricardo Vazquez
Sr. Manager, Product Design at Wealthsimple
Joy Sampoonachot
Product Designer at Facebook
Mina Bach
UX/UI Designer at IBM
Christine Ko
Sr. Interaction Designer at Google
Rose Matsa
Senior Interaction Designer at Google
Jacopo Marcantonio
Group Design Lead at Wise
Ricardo Vazquez
Sr. Manager, Product Design at Wealthsimple
Joy Sampoonachot
Product Designer at Facebook
Mina Bach
UX/UI Designer at IBM
Christine Ko
Sr. Interaction Designer at Google
Built With Experts From The World's Most Innovative Companies
BrainStation partners with industry experts when building all of our courses, ensuring every course covers the latest industry-relevant topics and tools businesses need. We continue to work with our network of experts to update our courses so they're always up to date.
Complete an End-to-End Design Thinking Process
To earn your certificate, you’ll participate in a series of dynamic, hands-on Design Thinking activities in order to design a solution to one of multiple challenging problems you will choose. Participate in the complete Design Thinking Process to empathize with your users, ideate, prototype and test your solutions, and crystalize your final solution so it can be pitched to your class. Along the way, you’ll have learned the skills you need to apply the Design Thinking process to other problems within your work and life.
View Tuition, Financing Options, and More in the Course Package
View the Course Package to access:
Tuition details
Financing options
Employer sponsorship
Earn a BrainStation Design Thinking Certificate
Upon completing BrainStation’s Design Thinking Course, you’ll receive an industry-recognized professional certificate to share with your network and showcase all that you’ve learned. BrainStation certificates are formatted for sharing on LinkedIn.
Location
Learn in the Center of NYC
Located in the heart of the tech & retail district of SoHo Manhattan, BrainStation is at the center of New York’s cultural and tech scene, surrounded by the best tech companies in NYC. In addition to courses, BrainStation New York offers training sessions, industry events, expert panel discussions, and more.
When you take a BrainStation course, you're learning with some of the very best in the industry. You collaborate with product managers, digital strategists, UX designers, and all kinds of other backgrounds.
Our instructor... was clear, detail oriented, and made the learning environment safe and collaborative. We got a lot of real world examples from him, and all the little details he shared made this entire course special, and more than simply reading a textbook.
Overall, I'm a big advocate for Brainstation's courses - they've proved to be extremely valuable in my career.
Greg Hayes
Co-Founder and CEO at Branch
My ultimate goal was to start my own company, and though I didn’t have a specific idea in mind at that time, I knew that BrainStation could provide me with the skills I would need to take an idea from conception to execution.
Art Director at New York School of Interior Design
It's always hard to start something new, especially when it involves learning skills that you know will force you to think differently about your day-to-day work. I'm glad I got over that fear and signed up for two classes... both were fantastic!
#brainstation #webdesigner #webdevelopment
Join our growing community of 30,000+ alumni.
Frequently Asked Questions
What is design thinking and who is it for?
Design thinking is a method of creative problem solving that is centered around putting the customer first.
Our Design Thinking course will teach you how to approach complex business problems with human-centered design solutions that accurately identify customer needs.
Design thinking is popular amongst Product Managers who are in charge of testing and building out products before they go to market.
Will I earn a Design Thinking certificate from this online course?
Yes, when you complete the Design Thinking course, you will earn a BrainStation Design Thinking Certificate, which can boost your LinkedIn profile and resume, helping you stand out in the job market and when applying for product management and design positions.
What payment options do you offer?
BrainStation offers some of the most competitive payment options for design thinking training, with a range of flexible payment plans.
These include:
Monthly payment installments
Allowing you to split your tuition into smaller monthly payments.
Employer sponsorship
Get your tuition reimbursed by your employer.
Do I need a technical background for this Design Thinking course?
No, you do not require a technical background to succeed in the Design Thinking course. While many of our learners come from tech companies, design thinking is applicable in a number of industries and positions. This course is intended to benefit anyone looking to think more creatively.
Professional backgrounds vary considering many fields use design thinking to improve products, and plan with a more human-centric approach.
Are there any prerequisites for this Design Thinking course?
BrainStation’s Design Thinking course was created for those who are new to design thinking or product management, and can be considered beginner-friendly. There are no prerequisites for this course.
You May Also Be Interested In:
Product Management
Product Managers have driven enormous value within digital businesses by identifying problems worth solving, and leading the design and development iterations to drive more value for customers and business. Learn to identify product opportunities and develop a go-to-market plan to execute on it.
UX Design is the broader design discipline that includes UI Design and more. In BrainStation's UX Design course, you'll go deeper on UX concepts like Design Thinking, user research, personas, information architecture, and more.
UI design is the process of creating full-fidelity designs. In this course, you'll go deeper on concepts like color theory, typography, and more, and when taken alongside BrainStation's UX Design Course, will be one step closer to having the skills of a full-stack designer.
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