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Panel Discussion

How World-Class Brands are Winning With Data-Driven Marketing

  • Online
  • Wednesday, June 24th, 2020
  • 1:00 PM - 2:00 PM EDT

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Event Details

Despite the exponential growth of online consumers, marketing has arguably never been more challenging. How do you promote your products to new audiences? And how do you test new marketing strategies when budgets are tighter than usual?

Now more than ever, the world’s best brands are relying on data to identify new market opportunities, develop and measure marketing initiatives, and optimize campaigns and content. 

Join us for a discussion with data and marketing industry leaders, as they discuss the leading role data is now playing in marketing, and how brands are optimizing digital spend and marketing performance. 

 
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Digital Magazine highlights the very best ideas, innovations, and individuals that aspire to make a better future. 

 
 
 
 

Speakers

Jeremy Silkowitz

Jeremy Silkowitz

Director of Ecommerce at L'Oreal Luxe

Rahul Chowdhury

Rahul Chowdhury

Head of Marketing, eBusiness at RB

Deborah Tampubolon

Deborah Tampubolon

Director of Marketing, Customer Acquisition at Home Point Financial

Topics of Discussion

  • How brands are finding and retaining new customers
  • The new digital marketers’ toolkit
  • The role data is playing in content development
  • How top brands measure campaign performance
  • Essential data skills for today’s marketers
  • How analytics are changing digital ad spend

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