Exclusive Event

Demo Event TO: From Concept to Prototype with Claude

An expert-led demo event demonstrated how the AI Claude accelerated the product development process by transforming an initial concept into a working prototype in real time.

BrainStation Toronto
Event Recap
May 11, 2026

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Demo Event of

Crystal Chu

Product Designer II

Crystal Chu

Product Designer II

"AI is a powerful engine, but it should never be the driver. It shouldn’t replace you as a designer. Anyone can now generate a website or a button, but only a designer can decide if that button feels right for the brand or if it truly solves the user’s problem. Your "taste" is your edge."

- Crystal Chu, Product Designer II at Microsoft

Crystal Chu

Product Designer II

Crystal is a lead Product Designer at Microsoft, where she drives the vision for collaborative spaces through innovative Teams Rooms devices and Surface Hubs. She spearheads the integration of Microsoft's AI Assistant, Copilot, to transform meeting experiences and enhance productivity, setting a new standard in digital collaboration. As a design leader, Crystal brings a holistic and research-driven approach to her work, empowering teams to create pixel-perfect, intuitive experiences that resonate with users. She is passionate about advancing design boundaries and strives to build seamless, impactful interactions that make a difference in users daily lives.

More Upcoming Events

Aug 17

Demo Event TO

How Product Managers Can Use Claude as a Second Brain

Product leadership isn't about managing tools; it's about managing cognitive overload. In this expert-led demo event, join Jose Platero, Director of Digital Product, Design & Martech, to explore how senior leaders use AI to navigate a constant stream of competing inputs.

6:00 PM - 7:30 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$55

Jose Platero

Director, Digital Product & Design

Discussion Topics:

Finding Cognitive Clarity Under Pressure
Claude as a Decision-Making Partner
Building a Practical, Repeatable System

Aug 17

Demo Event TO How Product Managers Can Use Claude as a Second Brain

6:00 PM - 7:30 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$55

Jose Platero

Director, Digital Product & Design

Discussion Topics:

Finding Cognitive Clarity Under Pressure
Claude as a Decision-Making Partner
Building a Practical, Repeatable System

View Event

Aug 19

Marketing Evenings TO

Building Shake Shack Canada

From day one, Shake Shack Canada focused on understanding the local market. This session explores how messaging, tone, and positioning were adapted to resonate with Canadian consumers while staying true to the global Shake Shack brand.