Exclusive Event

Demo Event TO: From Concept to Prototype with Claude

An expert-led demo event demonstrated how the AI Claude accelerated the product development process by transforming an initial concept into a working prototype in real time.

BrainStation Toronto
Event Recap
May 11, 2026

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Demo Event of

Crystal Chu

Product Designer II

Crystal Chu

Product Designer II

"AI is a powerful engine, but it should never be the driver. It shouldn’t replace you as a designer. Anyone can now generate a website or a button, but only a designer can decide if that button feels right for the brand or if it truly solves the user’s problem. Your "taste" is your edge."

- Crystal Chu, Product Designer II at Microsoft

Crystal Chu

Product Designer II

Crystal is a lead Product Designer at Microsoft, where she drives the vision for collaborative spaces through innovative Teams Rooms devices and Surface Hubs. She spearheads the integration of Microsoft's AI Assistant, Copilot, to transform meeting experiences and enhance productivity, setting a new standard in digital collaboration. As a design leader, Crystal brings a holistic and research-driven approach to her work, empowering teams to create pixel-perfect, intuitive experiences that resonate with users. She is passionate about advancing design boundaries and strives to build seamless, impactful interactions that make a difference in users daily lives.

More Upcoming Events

Jul 06

Demo Event TO

From Concept to Prototype with Claude

In this expert-led demo event, you’ll see how Claude can support every stage of the product development process.

6:00 PM - 7:30 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$55

Demo Event of

Crystal Chu

Product Designer II

Discussion Topics:

Claude as the PM: Defining the “Why”
Claude as the Researcher: Validating the “What”
Claude as the Engineer: Executing the Plan

Jul 06

Demo Event TO From Concept to Prototype with Claude

In this expert-led demo event, you’ll see how Claude can support every stage of the product development process.

6:00 PM - 7:30 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$55

Demo Event of

Crystal Chu

Product Designer II

Discussion Topics:

Claude as the PM: Defining the “Why”
Claude as the Researcher: Validating the “What”
Claude as the Engineer: Executing the Plan

View Event

Jul 08

Leaders in Design

User-Centred Innovation

Join us for a forward-looking conversation with design leaders exploring how deep user insight, experimentation, and outcome-driven thinking shape the most impactful products and experiences.

6:00 PM - 8:00 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$45

Discussion Topics:

Designing with Deep User Insight
Innovation Through Experimentation & Iteration
Designing for Impact: From Experience to Outcomes

Jul 08

Leaders in Design User-Centred Innovation

Join us for a forward-looking conversation with design leaders exploring how deep user insight, experimentation, and outcome-driven thinking shape the most impactful products and experiences.

6:00 PM - 8:00 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$45

Discussion Topics:

Designing with Deep User Insight
Innovation Through Experimentation & Iteration
Designing for Impact: From Experience to Outcomes

View Event

Jul 13

Demo Event TO

How Product Managers Can Use Claude as a Second Brain

Product leadership isn't about managing tools; it's about managing cognitive overload. In this expert-led demo event, join Jose Platero, Director of Digital Product, Design & Martech, to explore how senior leaders use AI to navigate a constant stream of competing inputs.