Exclusive Event

Demo Event TO: From Concept to Prototype with Claude

An expert-led demo event demonstrated how the AI Claude accelerated the product development process by transforming an initial concept into a working prototype in real time.

BrainStation Toronto
Event Recap
May 11, 2026

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Demo Event of

Crystal Chu

Product Designer II

Crystal Chu

Product Designer II

"AI is a powerful engine, but it should never be the driver. It shouldn’t replace you as a designer. Anyone can now generate a website or a button, but only a designer can decide if that button feels right for the brand or if it truly solves the user’s problem. Your "taste" is your edge."

- Crystal Chu, Product Designer II at Microsoft

Crystal Chu

Product Designer II

Crystal is a lead Product Designer at Microsoft, where she drives the vision for collaborative spaces through innovative Teams Rooms devices and Surface Hubs. She spearheads the integration of Microsoft's AI Assistant, Copilot, to transform meeting experiences and enhance productivity, setting a new standard in digital collaboration. As a design leader, Crystal brings a holistic and research-driven approach to her work, empowering teams to create pixel-perfect, intuitive experiences that resonate with users. She is passionate about advancing design boundaries and strives to build seamless, impactful interactions that make a difference in users daily lives.

More Upcoming Events

Jul 27

Demo Event TO

Driving Marketing Efficiency Through Copilot and Cowork

In this expert-led demo event, join Michelle Tam, Field Marketing Manager, to explore how AI tools are eliminating bottlenecks and scaling impact. Learn how to combine Copilot and Cowork to accelerate campaign execution and streamline cross-functional workflows.

6:00 PM - 7:30 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$55

Michelle Tam

Marketing Manager

Discussion Topics:

AI-Augmented Marketing Execution
Collaborative Intelligence Across Teams
Measurable Efficiency at Scale

Jul 27

Demo Event TO Driving Marketing Efficiency Through Copilot and Cowork

6:00 PM - 7:30 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$55

Michelle Tam

Marketing Manager

Discussion Topics:

AI-Augmented Marketing Execution
Collaborative Intelligence Across Teams
Measurable Efficiency at Scale

View Event

Aug 05

Leaders in Design

Scale, Craft, and Innovation at Loblaw

Join us for an insightful panel discussion examining how Loblaw's design teams are scaling human-centred solutions across massive ecosystems, balancing the art of design craft with cutting-edge AI innovation to deliver highly impactful products.

6:00 PM - 8:00 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$45

Discussion Topics:

Navigating Diverse Audiences and Ecosystems
The Evolution of Craft
Designing, Enabling, and Leading in the Age of AI

Aug 05

Leaders in Design Scale, Craft, and Innovation at Loblaw

6:00 PM - 8:00 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$45

Discussion Topics:

Navigating Diverse Audiences and Ecosystems
The Evolution of Craft
Designing, Enabling, and Leading in the Age of AI

View Event

Aug 17

Demo Event TO

How Product Managers Can Use Claude as a Second Brain

Product leadership isn't about managing tools; it's about managing cognitive overload. In this expert-led demo event, join Jose Platero, Director of Digital Product, Design & Martech, to explore how senior leaders use AI to navigate a constant stream of competing inputs.