Marketing Evenings NYC: Building Brand Partnerships That People Love
Exclusive Event
Marketing Evenings NYC:Building Brand Partnerships That People Love
Join us for an evening with Gabe Lekorenos, Senior Client Partner at Strava, as he explores how brands can create partnerships that customers genuinely care about. Gabe will share how Strava works with leading brands to build collaborations rooted in community, relevance, and real user value.
Brand partnerships have evolved far beyond logo swaps and sponsorships. Drawing from his work at Strava, Gabe Lekorenos will unpack how brands can design collaborations that align with user behavior, feel authentic to communities, and create meaningful engagement across digital and real-world experiences.
Gabe Lekorenos
Senior Client Partner
Gabe Lekorenos is a Senior Client Partner at Strava, where he works with global brands and agencies to build strategic partnerships that connect them with Strava’s active community. With a background spanning platforms such as Reddit and Twitter, he focuses on helping brands engage audiences through authentic, performance-driven campaigns across emerging digital ecosystems.
Exclusive Event
Event Overview
The best brand partnerships start with the customer. Gabe Lekorenos shares how Strava approaches partnerships through a community-first lens, how successful collaborations come together, and what the future holds for brands working within one of the world’s most active global communities.
01
Customer Centric Brand Partnerships
Learn how putting community and user behavior at the center of partnerships leads to collaborations that feel authentic and deliver stronger results.
02
Inside a Strava Partnership
Explore how leading brands collaborate with Strava to create meaningful campaigns and experiences that resonate with athletes and everyday users.
03
The Future of Brand Partnerships
Discover where brand partnerships are headed as platforms like Strava focus more deeply on community, data-driven insights, and experiences that extend beyond traditional marketing.
Details of the Evening
What's Included
Gourmet Light Refreshments – Enjoy a curated selection of artisanal bites and small plates, perfect for connecting with colleagues.
Settle in for easy conversation and good company in a warm, welcoming space. With a thoughtful selection of beer and wine on hand, it’s the perfect backdrop for winding down or catching up.
Have dietary restrictions?
To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.
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