GlobalWide Media, a digital advertising company, announced this week that it has unified Neverblue and Pulse Mobile under the GlobalWide Media brand, forming one of the world’s largest data-driven digital marketing companies.
“Over the past 10 years, GlobalWide Media has developed partnerships with some of the most respected and recognized brands in the digital marketing industry, and together we provide an unparalleled portfolio of solutions to the world’s leading brands and agencies,” said Farshad Fardad, Chief Executive Officer of GlobalWide Media.
GlobalWide Media acquired Victoria-born Neverblue in 2012 in a $40 million acquisition.
As a result, GlobalWide Media will offer reach to their entire customer base through their Programmatic platform, which incorporates user-level data in real-time to predict the value of media placements. Additionally, clients can access proprietary data from 900 million global audience profiles.
As part of the new GlobalWide Media, a new corporate logo and website has been unveiled.