Massive Damage launches Please Stay Calm in US

After sucessfully infecting the streets of Canadian cities, Toronto’s Massive Damage has unleashed their free location-based zombie apocalypse game, Please Stay Calm, in the US iTunes App Store.

Please Stay Calm is a massively multiplayer mobile game where players in local neighborhoods, in real locations, help each other fight off the zombie hordes, scavenge for supplies and compete or work together to rebuild their cities and towns. The game launched in Canada last month with great fanfare.

“We think we’ve cracked the key to making location-based gaming fun and accessible for everyone. Previous location-based games were far too restrictive and required players to move around” said Ken Seto, CEO of Massive Damage. “Please Stay Calm™ is designed so that players can immerse themselves in an alternate world where zombies stalk their streets and they can do so from the comfort of their couch or cubicle.”

Founded in November 2010 by veteran app developers Ken Seto and Garry Seto, Massive Damage is focused on building highly addictive, social and immersive location-based mobile games. The Seto Brothers previously founded Endloop Mobile, the studio behind the award winning iPad app, iMockups.

Last month Massive Damage closed a $325,000 angel round that included Boston’s Apricot Capital (where Canadian Jennifer Lum is a partner) and Toronto’s Grassfed Capital as well as angels Ty Danco and Shopify CEO, Tobias Lütke.