Vancouver’s Wiivv Wearables announced today that it is launching into the next phase of custom-fit footwear after raising $4 million in Series A funding and acquiring eSoles, known for their modular customizable footbeds.
Wiivv’s Series A funding was led by a private Seattle-based tech investor syndicate. Existing major investors Eclipse VC, Evonik Venture Capital, Real Ventures, and Asimov Ventures, joined the round.
Through the acquisition of eSoles, Wiivv will have possession of data for over 50,000 3D foot scans, allowing for enhanced precision in the development of the company’s future footwear products.
“The highlight of 2016 has been the formation of a world-class team of innovators and partners, who are all passionate about the positive everyday impact we can have in people’s lives with custom-fit footwear becoming available mainstream,” says Shamil Hargovan, CEO. “We will accelerate our vision of every shoe made custom to you, and will continue to learn and lead as we bring custom footwear to the masses.”
Following its Kickstarter campaign in early 2016, over 10,000 Wiivv insoles have been shipped across the world and the company has grown 10 times year-over-year.