Exclusive Event

Design Evenings TO: The Evolution of the Designer in an Agentic Era

Simon Kim shared how working with generative AI and agentic systems in retail is reshaping product craft, decision-making, and the designer’s role in shaping the future.

BrainStation Toronto
Event Recap
Apr 2, 2026

View Photo Gallery

Simon Kim

Staff Product Designer, AI

Simon Kim

Staff Product Designer, AI

"Agents determine their own path to generate outputs, and users can ask a question in millions of different ways. We cannot manually capture every single scenario. A lot of the design work happens in the invisible areas of the agent."

- Simon Kim, Staff Product Designer, AI at Loblaw Digital

Simon Kim

Staff Product Designer, AI

Simon Kim is a staff product designer at Loblaw Digital in Toronto, focused on transforming retail operations through the strategic adoption of Gen AI and agentic systems. His superpower is showing people what the future could look like and designing product experiences that make a positive impact on people’s lives. He is driven by the belief that technology is a powerful tool that can change the world for the better.

More Upcoming Events

Jun 29

Intro to

Data Analytics Certification Course

Join us in Toronto to discover how data can be one of the most powerful assets in any organization if you know how to interpret it.

6:00 PM - 7:00 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$10

Kiran Chodavarapu

Senior Measurement Partner

Discussion Topics:

Data Foundations
Real-World Application
Adding Data Skills to Your Toolkit

Jun 29

Intro to Data Analytics Certification Course

Join us in Toronto to discover how data can be one of the most powerful assets in any organization if you know how to interpret it.

6:00 PM - 7:00 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$10

Kiran Chodavarapu

Senior Measurement Partner

Discussion Topics:

Data Foundations
Real-World Application
Adding Data Skills to Your Toolkit

View Event

Jun 29

Intro to

Product Design Certification Course

Join us in Toronto to discuss how Product Designers are shaping the world’s most innovative digital products by combining creativity, research, and technical skills to solve real user problems.

6:00 PM - 7:00 PM EDT
482 Front St W, 2nd Floor, Toronto, ON
$10

Daniel Griborio

Director, Product Design

Discussion Topics:

What is Product Design?
Design Thinking in Action
Adding Design Skills to Your Toolkit

Jun 29

Intro to Product Design Certification Course

Join us in Toronto to discuss how Product Designers are shaping the world’s most innovative digital products by combining creativity, research, and technical skills to solve real user problems.