Horizons
AI + Digital Innovation
A one-day summit in Shoreditch for leaders at the edge of innovation.
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- BrainStation London
Featuring speakers from:
Exclusive Event
Marketing Evenings LDN: The AI-Driven Evolution of Sweaty Betty
Join us in London for an evening on modern marketing. Jad Freiha, Head of Analytics and Insights at Sweaty Betty, shares how combining data with intuition can help brands truly understand their customers.
BrainStation London
Wed, Jun 18, 2025
6:00 PM - 7:30 PM BST
This event has ended.
55-57 Rivington St, LondonHow to get here
£25
- 80k+ attendees globally
- Learn from industry experts
- Jad FreihaHead of Analytics and Insights
Jad Freiha
Head of Analytics and Insights
Join Jad Freiha, Head of Analytics and Insights at Sweaty Betty, for a conversation on how data and intuition can work together to build stronger brands. From digging beneath surface-level dashboards to spotting customer signals that actually matter, Jad will explore how insights teams can drive not just performance, but long-term loyalty.
Jad Freiha
Head of Analytics and Insights
Jad is a marketing & analytics expert with over 15 years of experience driving growth for businesses. He is currently the Head of Analytics and Insights at Sweaty Betty, a London-based, global activewear and lifestyle brand for women with over 150 locations worldwide.
Exclusive Event
Event Overview
In a world flooded with dashboards, metrics, and models, what actually drives better decisions? In this session, Jad explores how data and intuition can work in tandem to shape smarter, more human brands.
- 01
Beyond Dashboards
Why real insight requires more than just surface-level metrics—and how to get to the “why” behind the numbers.
- 02
Customer Signals That Matter
How Sweaty Betty listens, tests, and acts on meaningful customer behaviours to shape product, content, and CX.
- 03
Analytics as Brand Building
How strong insights teams can influence everything from creative strategy to long-term loyalty.
Welcome to
BrainStation London
in Shoreditch
How to Get Here
BrainStation London
55-57 Rivington St, London
- Finding your way
Located 5 minutes from Old Street station or 10 minutes from Liverpool Street station.
- Entering the building
Enter through the black gates on Rivington St and look for the BrainStation signs.
- Once you’re inside
Our staff will be there to greet you at reception.
Get Started
Reserve Your Spot
Spots are limited - purchase your ticket to connect with leaders and professionals at this exciting event.
BrainStation London
Wed, Jun 18, 2025
6:00 PM - 7:30 PM BST
55-57 Rivington St, LondonGet Directions
£25
This event has ended.