Marketing Evenings TO: Twitch in 2026 - Culture lives on Live
Exclusive Event
Marketing Evenings TO:Twitch in 2026 - Culture lives on Live
Twitch is no longer just a gaming platform, it’s where culture starts. From live moments that get clipped and shared across the internet to creator-led communities shaping trends, this event will unpack how live streaming is redefining content, influence, and brand engagement in 2026 and beyond.
Join us for an event with Reed Trimble, Senior Creative Strategist at Twitch, and Cody Willis, Streamer & Twitch Partner. Together, they’ll explore how Twitch has evolved beyond gaming into a platform where culture is created in real time.
Reed Trimble
Senior Creative Strategist
Reed Trimble is a Senior Creative Strategist at Twitch, where he works with brands and creators to develop culturally relevant campaigns that resonate with live, highly engaged audiences. He focuses on translating internet culture into impactful brand storytelling, helping organizations tap into Twitch’s evolving role as a hub for entertainment, community, and real-time engagement.
Cody Willis
Streamer & Twitch Partner
Cody Willis is a content creator, streamer, and photographer who merges a love for sports, gaming, and tech with cinematic storytelling. Known for his landscape photography, portraits, and relatable lifestyle content, Cody works with major brands to build engaged communities. Ultimately, his mission is to inspire others to step outside their comfort zones and turn their creative passions into reality.
Exclusive Event
Event Overview
Culture is increasingly created live. This event explores how Twitch has become a platform where moments happen first, how creators shape real-time engagement, and how brands can authentically participate. Expect insights into the future of live content and why it continues to grow.
01
How Culture Happens First on Live
Learn how live streaming platforms like Twitch are driving real-time cultural moments that are later amplified across social media.
02
Inside the Life of a Twitch Streamer
Hear firsthand what it takes to build and engage a community on Twitch, and how creators turn live content into lasting influence.
03
How Brands Can Win on Twitch
Discover how brands can authentically engage with creators and communities on Twitch, and why live content will continue to shape the future of marketing.
Details of the Evening
What's Included
Gourmet Light Refreshments – Enjoy a curated selection of artisanal bites and small plates, perfect for connecting with colleagues.
Settle in for easy conversation and good company in a warm, welcoming space. With a thoughtful selection of beer and wine on hand, it’s the perfect backdrop for winding down or catching up.
Have dietary restrictions?
To ensure we can accommodate your dietary needs, please inform us at least 48 hours before the workshop start date.
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6:00 PM
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8:00 PM EDT
136 Crosby St, 4th Floor, New York City, NY
In Partnership With
Discussion Topics:
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Staying Culturally Relevant in a Rapidly Changing World
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