GuestDriven Launches Mobile Check-In to Hotel Guests Can Skip the Front Desk

Montreal’s GuestDriven, a hospitality mobile solution provider, today launched Mobile Check-In and Upgrades through its new GuestDriven Express mobile web service.

GuestDriven Express requires no downloads and provides hotel guests with the ability to check-in up to 24-hours before arrival, upgrade rooms, access a host of personalized upsell promotions on amenities, check-out or instant message front-desk personnel—all from a mobile device or desktop computer.

“GuestDriven Express helps hotels offer mobile check-in and upgrades to meet the demand for a personalized mobile guest experience and increased RevPAR (revenue per available room,” said Anthony Zebrowski-Rubin, cofounder and CEO of GuestDriven. “Hotels now more then ever need to provide next level services to their guests with touch points to attracting and retaining those guests.”

With mobile travel sales in the U.S. slated to reach $26 billion this year and $55 billion by 2017 according to eMarketer, there is a big opportunity on the table for hoteliers to market and reach customers in a more convenient, direct and cost-effective way.

“Mobile is the most personalized consumer technology we have ever had, and therefore a direct path to the customer,” added Zebrowski-Rubin. “To better serve today’s traveler, mobile engagement is not an option—it’s a must.”

According to the Hospitality Asset Managers Association, 65 percent of hoteliers predict mobile check-in to be the norm in three years.