Race Roster Changing Game for Endurance Event Organizers with Cloud Platform

Race Roster is an endurance registration website serving event organizers and their participants.

Born in London, Ontario, the startup offers a cloud-based registration platform focused on endurance events such as road races, triathlons, and training clinics.

Event organizers can use Race Roster to manage tasks such as invoicing, gifting, volunteer management, expense tracking, and marketing analytics.

In 2012, the year it was founded, Race Roster won the “Existing Business” award in the Venture London competition.

Founded by five high school friends, Race Roster is looking to break into California, the market where its two main competitors are based.

The Canadian company currently has 40 employees, nearly double that of just a year ago.