Samsung has commenced construction on the first Samsung branded store in Burnaby, just outside of Vancouver.
Located in the Metropolis at Metrotown, Metro Vancouver’s biggest shopping mall, the Samsung store is designed to help Canadians “pursue their passions with an exciting new way to experience and interact with Samsung’s line up of mobile, personal computing, and consumer electronics products in a standalone retail location,” according to the company.
“Samsung is excited to bring a new level of retail experience to Canadians,” said James Politeski, President of Samsung Electronics Canada. “Our vision is to provide an immersive space where consumers can interact with our products in totally new ways and enjoy unprecedented service levels.”
With unique design elements and a broad product offering, the Samsung store will provide Canadian consumers with a premium retail experience. The store will showcase Samsung’s technology leadership and enable consumers to experience first hand the power of sharing content across multiple products.
“The launch of our Burnaby location is part of a larger retail strategy designed to offer Canadians an extraordinary environment to interact with the Samsung products they’re most passionate about,” added Politeski.
Samsung’s says its stores will include in-store education from fully trained Samsung experts. The Burnaby location is slated for a summer 2012 opening.