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Prep Course

Digital Marketing Bootcamp Prep Course

BrainStation's Digital Marketing Prep Course is a free video course that will help you quickly learn the fundamentals of digital marketing strategy and is your first step toward a new career as a Digital Marketer.

Ready to start your career in Marketing? Find out more about BrainStation's Digital Marketing Bootcamp

Get Started in Digital Marketing with this Free Video Prep Course

In BrainStation’s free Digital Marketing Bootcamp Prep Course, you’ll learn the foundations of digital marketing strategy through 12 video lessons. You’ll explore how digital marketing provides unique value to consumers and businesses, learn critical frameworks that will help you perform strategic thinking, and cover essential considerations to inform your approach across different marketing channels and platforms.

By completing this Prep Course, you’ll gain valuable marketing and strategy insights that can be directly applied to business problems, and knowledge that will accelerate your path towards a new career by helping you apply for a digital marketing bootcamp.

Let’s get started:

Learn Powerful Digital Marketing Concepts

Without a proper strategy in place, implementing digital marketing tactics such as SEO and social media will drive little return on investment. This video Prep Course will provide you with the required knowledge and frameworks to begin understanding digital marketing strategy, and help you make impactful, value-driven marketing choices across your future roles.

Great For Beginners

This video Prep Course is designed for beginners who are eager to take their first step into the field of digital marketing. Even if you’ve explored digital marketing before or have a general business background, this course is a valuable complement to your learnings by giving you the tools to think strategically so you can be a better Digital Marketer.

What You’ll Learn in This Video Prep Course

Throughout this video Prep Course, you’ll learn a variety of foundational concepts within the field of digital marketing. From exploring how customers interact with digital marketing, to the main channels and tactics available, you’ll have a strong understanding of today's digital marketing landscape and some key considerations that are required for building an effective digital marketing strategy.

Within this free Prep Course, you’ll learn:

  • Digital Marketing Capabilities
  • The Marketing Funnel
  • Digital Marketing Channels & Strategy
  • Social Media Platforms
  • Influencer Marketing
  • Paid Search (SEM)
  • Digital Marketing Strategy Development

Apply What You’ve Learned

At the end of this video Prep Course, you’ll be ready to apply for a Digital Marketing bootcamp like BrainStation’s Digital Marketing Bootcamp.

As part of your application to BrainStation’s Digital Marketing Bootcamp, you’ll be able to explore additional content on Branding & Positioning, and have the opportunity to apply your new knowledge through building your own digital marketing strategy.

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