In the age of social distancing, one of the greatest challenges facing retailers is creating an online shopping experience that attracts new customers and retains their existing client base.
Many retailers have had to re-imagine their eCommerce experience, using data, UX, and digital marketing to appeal to consumers who aren't able to visit physical stores. The smallest bit of friction during checkout could lose the sale and hurt the brand. What lessons have retailers learned? And what are the cornerstones of a seamless online shopping experience?
Join us as global retail experts discuss their approach, considerations, and KPIs in ensuring customers can find, purchase, and receive what they need in as few clicks as possible.
Join us in Toronto for an exclusive conversation on how authenticity, storytelling, and cultural identity shape consumer buying decisions, drive brand loyalty, and define the next wave of lifestyle branding.
6:00 PM
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7:30 PM EST
482 Front St W, 2nd Floor, Toronto, ON
$25
Jeremy Watt
Co-Founder
Discussion Topics:
The Art of Understated Branding
Owning the Narrative: Why ‘Made in Canada’ Matters
Join Natalie Novak, Vice President of Product Strategy & Service Design at JPMorganChase, for a deep dive into how futures thinking is transforming the way products are imagined, built, and scaled.
6:00 PM
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8:00 PM EST
136 Crosby St, 4th Floor, New York City, NY
$45
Natalie Novak
Futurist and Product Leader
Discussion Topics:
Futures & Foresight: The Method Behind the Mindset
The Future of Payments: A Trend Report Live
Reverse Engineering Foresight: How the Report Was Made
In this session, Andrew Yeung, Founder of Fibe, shares how he turned a series of meetups into a bootstrapped 7-figure business, and a foot in the door to venture capital and startup advisory.
6:00 PM
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7:30 PM EST
136 Crosby St, 4th Floor, New York City, NY
$45
Andrew Yeung
Founder
Discussion Topics:
Why Community Outperforms Traditional Marketing
From Events to Ecosystem: Designing for Belonging at Scale
Join Iustin Iftime, Principal Product Manager at Microsoft, for an interactive workshop exploring how humans and AI can collaborate to design, build, and launch better products.
6:30 PM
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7:30 PM GMT
55-57 Rivington St, London
£40
Iustin Iftime
Principal Product Manager
Discussion Topics:
The New Division of Work
Live Demo: From Idea to Product with a Human + AI Duo
Join Brendan Mahony, Layla Faruque, and Irina Evsiukova from Vox Creative, Vox Media’s award-winning branded content studio, for a behind-the-scenes look at how they bring brands to life through storytelling that thrives on unpredictability.
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