Marketing Evenings VAN: Building the Whitecaps FC Legacy Off the Pitch
Exclusive Event
Marketing Evenings VAN:Building the Whitecaps FC Legacy Off the Pitch
We hosted an inspiring conversation with Jennifer Scott, Vice President of Community & Social Impact, and Tosaint Ricketts, Club and Player Engagement Liaison at Vancouver Whitecaps FC, exploring how the club created lasting impact beyond the pitch through community, connection, and meaningful change.
Relive the highlights of Marketing Evenings VAN: Building the Whitecaps FC Legacy Off the Pitch with Jennifer Scott and Tosaint Ricketts in the photo gallery. Download and share your favorites, and don't miss the next event!
Jennifer Scott and Tosaint Ricketts shared how the Vancouver Whitecaps FC transformed their off-pitch presence into a platform for impact, using community, purpose, and storytelling to turn fans into advocates and moments into meaningful change.
Jennifer Scott
Vice President, Community & Social Impact
Jennifer Scott is the Vice President of Community & Social Impact at Vancouver Whitecaps FC. With a background in nonprofit leadership and brand strategy, she leads the club’s efforts to build meaningful relationships with fans, partners, and communities across British Columbia. Her work helps define how the Whitecaps show up, on and off the pitch, with purpose, inclusivity, and long-term vision.
Tosaint Ricketts
Liaison, Club and Player Engagement
Tosaint Ricketts is a former Canadian international soccer player and current Club and Player Engagement Liaison at Vancouver Whitecaps FC. Known for his leadership on and off the field, Tosaint bridges the gap between players, community, and club initiatives. He brings a deep understanding of how athlete voices and lived experiences can drive powerful engagement and real-world impact.
Product leadership isn't about managing tools; it's about managing cognitive overload. In this expert-led demo event, join Jose Platero, Director of Digital Product, Design & Martech, to explore how senior leaders use AI to navigate a constant stream of competing inputs.
In this expert-led demo event, join Michelle Tam, Field Marketing Manager, to explore how AI tools are eliminating bottlenecks and scaling impact. Learn how to combine Copilot and Cowork to accelerate campaign execution and streamline cross-functional workflows.
From day one, Shake Shack Canada focused on understanding the local market. This session explores how messaging, tone, and positioning were adapted to resonate with Canadian consumers while staying true to the global Shake Shack brand.
Join us for a forward-looking conversation with product leaders exploring how AI-driven products, sustainable growth strategies, and customer-first innovation are shaping the next generation of financial services.
Join us in London to discuss how Product Designers are shaping the world’s most innovative digital products by combining creativity, research, and technical skills to solve real user problems.
By creating an account, you will also receive exclusive offers and updates about new courses, workshops and events.
Already have an account?
Forgot Password
Existing Account
There is already an account associated with that email, however a password has not been configured. Please confirm your address below and we will send an e-mail with a link to configure a new password.